MA
mark
Founding member
It might be that they're just beefing up the association with NBC News - but I agree it does look like something's afoot.
I agree that extending the NBC News brand to an unashamedly left-wing channel isn't the way to go - unless NBC is really looking to pin its colours to a political mast in the way that Fox does. Equally, I hope they're not planning on ditching the left-leaning stuff in favour of straight news, as that would rip the heart out of the channel in my view.
For me, the MSNBC brand does quite a good job at combining the resources of NBC News with a progressive agenda, but keeping it slightly at arm's length.
I agree that extending the NBC News brand to an unashamedly left-wing channel isn't the way to go - unless NBC is really looking to pin its colours to a political mast in the way that Fox does. Equally, I hope they're not planning on ditching the left-leaning stuff in favour of straight news, as that would rip the heart out of the channel in my view.
For me, the MSNBC brand does quite a good job at combining the resources of NBC News with a progressive agenda, but keeping it slightly at arm's length.