Zero ratings for S4C programming

I guess it will partially depend on whether RTE are able to claim Northern Ireland viewers in advertising terms.

RTE carries commercials AIUI, and is thus partially funded by advertising, so advertising to a Northern Ireland audience officially could potentially generate extra revenue for RTE.

The BBC services viewed in the Republic will be the same as broadcast domestically, and thus not carry advertising, so the BBC will need to generate revenue from them somehow to justify providing licence-fee funded services to non-licence-fee payers - just as they do in Benelux countries that get BBC One and BBC Two on cable.

http://www.bbc.co.uk/news/uk-wales-10809346

The chief executive has walked out.

Is that the launch of S4C at the start of that video? I don't think I've ever seen that.

A related article which is quite interesting too: http://www.bbc.co.uk/news/uk-wales-10641693

I do think S4C needs to scale back it's ambition somewhat to compete in a digital world - they're not really in a position where they can be running a 16-18 hour schedule every day.

Not sure that it is clear that she walked out - just that she has left.

Interesting freudian slip with one interviewee describing "the viewer" rather than "the viewers"... Which he quickly corrects...

S4C generates advertising revenue of approx £3million a year. It is therefore heavily subsidised. I think that too much public money is given to them, but then again they have done some good things, particularly their investment in animation and of course the Welsh medi industry.

http://www.guardian.co.uk/media/2010/jul/30/s4c-downturn-iona-jones

Interview with her. She was certainly pushed out.