SU
SpiringUnhacked
StandUpAndBeSeated posted:
SpiringUnhacked posted:
It's not allowed. Carlton will have to restore Central and Westcountry's names before the franchise review in 2007? or lose all of it's franchises. (for not using the channel name.)
How do you know this? I did not know of such things. I'm not having a go at you, but can you back this up please?
I find it difficult to believe that the ITV/ITV1 network bosses would be that bothered about seperate region names, because:
(1) If it were so important, Carlton would never have been allowed to re-brand Central and Westcountry in the first place.
(2) There have always* been two regions both called HTV. (*not quite true - there was once TWW, Teled Cymru (sp?) and all that sort of thing - but you know what I mean)
(3) The current 'dual-branding' in most regions is definately a prelude to a time when region names will ultimately be dropped and the channel will just be called ITV1.
Allow me to elaborate on point (3)...
Between the three of them, Granada Media Group, Carlton Communications and Scottish Media Group own all but two ITV1 regional broadcasters (the two that are still independent are Channel and UTV). This is why the current 'united front' branding has caught on better than the 1989 attempt - ITV/ITV1 is well on the way to being a single company/channel.
If and/or when it becomes one thing (i.e. GMG, Carlton and SMG have merged or taken over each other, and snapped up Channel and UTV) because it will be one company, the channel is boyund to be given one name - ITV1, rather than current situation of both the regional name and the ITV1 name sharing the screen.