10 years is enough for these kind of programmes!
And what kind of programmes do you suppose replace them that bring ITV around 10m viewers every week?
Its not been doing that of late, average of just 9.3million, its been going downwards. ITV should have put it to rest for one years to try and generate a bit of a gap.
ITV should be coming up with new formats to grabs people, How about a proper Variety show?