Virgin 1 Thread

Why must it?

Because it would look bloody stupid if they didn't do that. Or at least it would with the example that's been shown so far.

I don't think so. And in any case, the ident would have been shown many times before, so viewers would know the set up.

Couldn't that theory be applied to Channel 4? Saying that, the logo appears in a shorter time and the "pieces" are notable from the start.

And Channel 4's idents still look fresh. I've watched that Virgin 1 ident about three times on the net and already find it dull.

Because this is exactly how idents are supposed to be watched.

The Docks one is used on 4oD on VM. I can assure, after about the fifth time of seeing it I was bored.

Just noticed that on virgin 1 they have to pop up a very annoying advert for either The life and times of tim
Chuck after the adverts in the bottom corner of the screen.

It is slightly translucent but very bright, very noticable and huge.

It makes the little next to dog promotions look good!

Does not bode well for the size of the post rebrand dog and also the apperence of it.

Big, slightly translucent Red+white logo and in programme slugs are like the ones above?
Hope not!

The promos they're showing with Richard Branson interviewing Red and others is rather clever. However, I'm not really looking forward to this relaunch. From the previews, I could get tired of it very quickly.

The new Virgin 1 website has gone live with that new (exciting) logo!

www.virgin1.co.uk

http://www.virgin1.co.uk/shows/red/

Please don't tell me that is the channel dog in that video.
Please don't tell me I was right.

I'm going to go ahead and guess it is.