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Split from UTV rebrand

DE
denton
A rather sad behind the scenes of an abandoned Havelock House. https://m.facebook.com/story.php?story_fbid=1742848762464521&id=115860925163321
SC
SCBNI (previously StevieB) UTV Newsline


WM
W M Midlands Today
I think they should have rebranded to an ITV Northern Ireland with this move.
WM
:-(
A former member
Why?
LS
Lou Scannon West Country (East) Points West
W M posted:
I think they should have rebranded to an ITV Northern Ireland with this move.


I'm sure that will be coming in the fullness of time, but "slowly, slowly, catchy monkey".
UT
Upload TV UTV Newsline
I wonder if there will be any change to UTVs Derry studios, to tie in with the look of the main set.
JK
JKDerry UTV Newsline
W M posted:
I think they should have rebranded to an ITV Northern Ireland with this move.


I'm sure that will be coming in the fullness of time, but "slowly, slowly, catchy monkey".

UTV is the name they bought and it is staying. They would have dumped it much faster, than waiting nearly two years by now. UTV will remain.

UTV name is perfect for Northern Ireland, as it can be used easily for people on both sides of the political divide. BBC use Northern Ireland because they are the state broadcaster.

UTV always worked the fact that names mean everything in Northern Ireland. We are the only part of the UK where your surname can sometimes determine whether you are a Catholic or Protestant according to comedian Jake O'Kane.
JK
JKDerry UTV Newsline
I wonder if there will be any change to UTVs Derry studios, to tie in with the look of the main set.

What studio? You mean the broom cupboard they have for down the line interviews?
SE
Square Eyes Founding member




Oh no it’s an itv coaster. Name change must be imminent Wink
JM
JamesM0984
I think if, or when, STV is purchased and the long-awaited goal of a single ITV is a reality, we will see the remaining regional brands phased out. For now, it makes sense to keep them separate.
DE
DE88 UTV Newsline
W M posted:
I think they should have rebranded to an ITV Northern Ireland with this move.


I'm sure that will be coming in the fullness of time, but "slowly, slowly, catchy monkey".

UTV is the name they bought and it is staying. They would have dumped it much faster, than waiting nearly two years by now. UTV will remain.


How can you be so sure? Even if ITV never drop the name, it won't be around *forever*... Wink Wink
"What is two plus two?" "Rather more than three." "Yes, but can you be more specific?" "The Belgians."
LS
Lou Scannon West Country (East) Points West
I can only assume that those people who don't happen to like the prospect of the UTV name being killed off at any point ever think that by stating for a "fact" that they've looked into their crystal ball and that they "know" that it "definately" will "never" be killed off (for make-it-up-as-you-go-along "reasons" such as because it's not yet happened within a certain timescale (that they alone have invented, and isn't determined by e.g. any true insider knowledge etc)), that will somehow make it true.

I make no claim to "know" for a fact of any plans that ITV plc may or may not have about ditching the UTV name in the future. It's just difficult to imagine that a consolidated entity such as ITV plc wouldn't ultimately want everything that they own to be absorbed under the parent brand. I'm prepared to be proved wrong, but think it highly unlikely that the UTV name will still be going in, say, 5-10 years' time.

Oh, look... I can manage to say things like "I'm prepared to be proved wrong", as opposed to being all arrogant shout-you-down bluster and opinion-as-"fact" (which is how those who are so convinced that the UTV name will never go seem to exclusively express themselves. Like a right buch of Nigel Farages).
Last edited by Lou Scannon on 2 July 2018 8:25pm - 2 times in total

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