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UKTV Rebrand and new channel

Feb 2010 - Back to 'Gold' again (June 2008)

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GS
Gavin Scott Founding member
Inspector Sands posted:
lateshowuk posted:

Or at least repeat the previous day's 8pm show at 6pm the next day or something.


They are, it's on at 5pm on Watch


That's even better. I can catch it when I get home from the office, and it will be just like the C4 show again.

Woot.
IT
itsrobert Founding member
Richard & Judy only drew in a peak of 200,000 viewers last night and that's being generous by including viewers watching the repeat on Watch+1. They averaged only 100,000 viewers during the main airing: source.
JA
jamesmd
Compared to the 1.5m viewers on C4, that's certainly poor.

We have to face it - they're far from Phil and Fern. And I know who I'd rather watch.
GS
Gavin Scott Founding member
JAH posted:
Compared to the 1.5m viewers on C4, that's certainly poor.

We have to face it - they're far from Phil and Fern. And I know who I'd rather watch.


I admit they are polarising in terms of opinions. Folk either love them or hate them - and I'm in the former camp.

They said the C4 show was the death knell to R&J, but the show bedded in and gained momentum. I expect no different this time, given their large fanbase and the fact that its largely the same programme.

Moreover I expect the 5pm repeat may pull those who like them in that late-afternoon slot. I was unaware of the repeat until today, so perhaps they just need to trail it more heavily.
CH
chris
JAH posted:
Compared to the 1.5m viewers on C4, that's certainly poor.


But that's a terrestrial channel, and Watch isn't even available on Freeview. It's also not been greatly advertised (apart from on UKTV Channels) in my opinion. It's only because I've come on here that I know about it.

JAH posted:
We have to face it - they're far from Phil and Fern. And I know who I'd rather watch.


To be honest, I'd rather watch Richard and Judy. Even though I like Phil and Fern, they haven't the same 'husband and wife chemistry' as R&J.
CY
cylon6
The Stage has an article about the rebrand.

http://blogs.thestage.co.uk/tvtoday/2008/10/uktv-has-an-alibi/index.html
SG
SatGold
Watch had an advert during last night(wednesday night) episode of the bill on itv1.
JC
JCB
Broadcast have revealed UKTV People will become "Blighty" and UKTV Documentary, "Eden".
RO
rob Founding member
JCB posted:
Broadcast have revealed UKTV People will become "Blighty" and UKTV Documentary, "Eden".


A link would have been nice Wink
http://www.broadcastnow.co.uk/news/2008/10/uktv_bids_to_do_a_dave_with_launch_of_blighty.html
NW
nwtv2003
So we now have

Gold
Watch
Dave
Alibi
Blighty
Eden
UKTV Style
UKTV Gardens
UKTV Food
UKTV History

..I wonder how they'll rebrand the last four?
ST
Stuart
rfrancis51284 posted:
JCB posted:
Broadcast have revealed UKTV People will become "Blighty" and UKTV Documentary, "Eden".

A link would have been nice Wink
http://www.broadcastnow.co.uk/news/2008/10/uktv_bids_to_do_a_dave_with_launch_of_blighty.html

I really am beginning to think that somebody in the UKTV Marketing Team is either taking the piss or on a controlled substance! Are they randomly picking words out of the dictionary now and creating some unconvincing accompanying blurb, just to see what they can get away with?
CW
Charlie Wells Moderator
nwtv2003 posted:
So we now have

Gold
Watch
Dave
Alibi
Blighty
Eden
UKTV Style
UKTV Gardens
UKTV Food
UKTV History

..I wonder how they'll rebrand the last four?

Perhaps along the lines of...
- Decorate
- Grass
- Potato
- Archive

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