This Morning

The Frizell effect appeared to be a shoehorned topical segment and package about migration.

Oooh whos the handsome camera assistant in the shot going into the break?

Theme was composed by ITV Daytime's favourites, Sitting Duck.

There's a shorter version of the new titles here. I prefer the longer version though.

http://www.itv.com/presscentre/press-releases/morning-returns-new-series-brand-new-look

I prefer the longer theme but shorter titles!

Despite being shorter the arrangement also sounds different. There's that recorder sound in the long one that seems absent from the short ones. The sound also seems slightly out on the short ones. After playing the old themes along to them Holly & Phil's look up's at the end have been timed to the beats that then fit with the ampersand animating to the last few notes.

Def HD at last but vudeo quality not quite X factor standard to me...nice shot of one of the cameras going to break. So small now...

That'll be for when they inevitably get fed up of having to update the titles each morning.

I cringe every time I see that group of people taking a selfie with Philip. Also, Philip's smile seems so fake and smarmy in those titles. Someone else who said it said it best... If he were chocolate he would lick himself! Just can't warm to him at all.

I bet there is another one aswell with you know who and his wife

No sign of Alison Hammond along with the 'family'... has she left?

They mentioned in the show that she was sent off to cover some film festival this month.