PC
The altogether catchphrase is an odd one - I'm sure if you asked most people on the street what the hell they were on about, they wouldn't know.
They either need to publicise the STV website as the step forward beyond their TV franchise, at which point they need constant adverts with that as a slogan, or drop it altogether. At the moment it's too cryptic and the newspaper adverts and completely out of touch and unhelpful.
They either need to publicise the STV website as the step forward beyond their TV franchise, at which point they need constant adverts with that as a slogan, or drop it altogether. At the moment it's too cryptic and the newspaper adverts and completely out of touch and unhelpful.