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The CBBC Thread

Idents refreshed (July 2007)

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PS
Paul_S_UK
Shouldn't they have written "children's" instead of "cbbc" in different fonts, to prevent the "cbbc BBC" outcome?
MA
The Master
So when the new look comes in, will the channel hours be 7am - 9pm?
MD
mdtauk
I don't think anyone is stupid enough to read it as CBBC BBC. If anything the logo lends itself to CBBC from the BBC.

The CBBC bit is the logo, the BBC bit is like a badge attached to it, to show people its from the BBC.
NW
nwtv2003
martinDTanderson posted:
I don't think anyone is stupid enough to read it as CBBC BBC. If anything the logo lends itself to CBBC from the BBC.

The CBBC bit is the logo, the BBC bit is like a badge attached to it, to show people its from the BBC.


No different than CBeebies, people don't say CBeebies BBC now do they?

It just has to be there, otherwise it wouldn't look right and people probably wouldn't believe it's from the BBC as we've got used to that logo.
TV
tvarksouthwest
martinDTanderson posted:
They are shifting the intended audience to an older age range to try go up against Nickelodeon and Disney Channels.

Check out that link I posted earlier, then tell me CBBC are aiming for an older age group!
JJ
Juicy Joe Founding member
Juicy Joe posted:


That is a pretty excrable logo! Ugh! "CBBC BBC"??? What's that supposed to mean???


Quote:
I don't think anyone is stupid enough to read it as CBBC BBC


Well, that's what it looks like to me "CBBC BBC"! I mean, you wouldn't have a BBC ONE box folllowed by BBC written underneath it, to highlight that BBC ONE is from the BBC would you?

I don't think anyone is stupid enough to think that CBBC is going to come from anybody else other than the BBC. So why have a BBC badge underneath then?

Arrow They could have gone the whole way and done a logo that stated:-

"CHILDREN'S CBBC BBC" Laughing Rolling Eyes
AS
Aston
Having seen this for the first time, actually I quite like it. It reminds me of the "Children's" logo of old where all the letters were different shapes and sizes.

...and come on - no one seriously reads that as "CBBC BBC" - no BBC Channel logo wouldn't have the BBC boxes as part of the logo, would they?
RH
Rhysey
Quote:


No different than CBeebies, people don't say CBeebies BBC now do they?


Of course it is (as has already been explained) BBC is not part of the CBeebies name. The Beebies part is obviously a play on BBC but it would not be allowed from a corporate branding point of view to identify itself as CBeebies without some official BBC logo or wording alongside its own logo. People don't say CBeebies BBC because it would sound odd, but the logo is needed to identify it as BBC output.

The new CBBC logo (which I happen to really like) is a watershed in as much as it is the first acronym logo in the slot's history to use simply the C alongside non-standardised BBC letters. From the early nineties the Children's wording was unique, but was always followed by the corporate BBC logo. Likewise, the shift to branding it as CBBC always featured a custom C but retained the corporate logo to follow it.

They have obviously decided to funk up the logo by making it all in a deviant unique typeface, but they have been faced with the (to my knowledge) first ever quandry since the corporations's 1997 rebrand as to what to do with including the official blocks logo somewhere. The result is a little confusing CBBC BBC which although probably understandable by most, will no doubt confuse some, and understandably so.
AN
all new Phil
I think you'd have to be exceptionally stupid to be confused by it.
AN
Ant
I actually quite the logo - glad to see they've modernised it. I was never really kean on the green 'blob' thing - what was it supposed to represent anyway?

And what moron would call it 'CBBC BBC' anyway? The corporate logo has to be inserted somewhere. Look at CBeebies.
TI
This Is Granada
http://image.guardian.co.uk/sys-images/Media/Pix/pictures/2007/08/14/cbbc128.jpg

I really like the New CBBC logo, looks a little more 'grown up' than the Kiddy blobs.

It reminds me of the BBC K logo in Canada! (thats when BBC Kids goes all grown up in the evening and becomes BBC K).

Anyone else thinks it looks a little bit the same?

http://www.bbck.ca/images/global/logo.gif
GM
nodnirG kraM
all new Phil posted:
I think you'd have to be exceptionally stupid to be confused by it.

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