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SMG is looking to launch a suite of digital satellite channels across the UK to rival ITV, Channel 4 and the BBC.
Unlike the leading UK broadcasters, the Glasgow-based owner of STV and Grampian Television currently only broadcasts as part of the ITV network.
Sean Duffy, business development manager of SMG’s broadcast events and solutions division, said it was important for the company to compete on the national stage to protect advertising revenues as ITV audiences migrate to minority channels.
He said: “We need a digital TV presence. We are going to be announcing something in the next couple of months. We are very active at the moment in this area, but I would not like to say [a launch] is going to be three months, six months or nine months.”
Full story - www.sundayherald.com/47656
Unlike the leading UK broadcasters, the Glasgow-based owner of STV and Grampian Television currently only broadcasts as part of the ITV network.
Sean Duffy, business development manager of SMG’s broadcast events and solutions division, said it was important for the company to compete on the national stage to protect advertising revenues as ITV audiences migrate to minority channels.
He said: “We need a digital TV presence. We are going to be announcing something in the next couple of months. We are very active at the moment in this area, but I would not like to say [a launch] is going to be three months, six months or nine months.”
Full story - www.sundayherald.com/47656