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Sky's Branding

(October 2009)

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MD
mdtauk
anyone able to take an image of the logo from one of the HD Channels, or other High Quality image of the logo...
AG
AxG
http://i51.photobucket.com/albums/f363/TheAxG/Sky2009logo.png?t=1257466988
MD
mdtauk


Thank you, that's beautiful guy!

Is that drawn by yourself, or from an official source...
Last edited by mdtauk on 6 November 2009 4:16am
AG
AxG


Thank you, that's beautiful guy!

Is that drawn by yourself, or from an official source...


Self drawn since it's hard to find a PDF with the new logo on it, so if there are any mistakes then they would be my fault.
FA
fairlie
I'm not sure if this of interest but if you go to the sky movies website and use the search engine it has this logo
http://media.entertainment.sky.com/images/8956/search_MOVIES.png

I can't remember it being like that in the past. Could this be a new (very boring) consistent look? That said, I can't work out of that's a light version of the new Sky font or not.

Personally I think if they are to go to a consistent branding approach they should do it using the curvature of the Sky font instead of a square next to the logo, more like this:

http://i37.tinypic.com/ftneyd.jpg
Last edited by fairlie on 6 November 2009 7:33pm
MD
mdtauk
I'm not sure if this of interest but if you go to the sky movies website and use the search engine it has this logo
http://media.entertainment.sky.com/images/8956/search_MOVIES.png

I can't remember it being like that in the past. Could this be a new (very boring) consistent look? That said, I can't work out of that's the new Sky font or not.


Sky Showbiz has a similar style logo, and that's not the new sky logo, just sky written in the sky brands font
FA
fairlie
Good to know! It just caught my eye so I thought I'd check it out.
AG
AxG
Personally I think if they are to go to a consistent branding approach they should do it using the curvature of the Sky font instead of a square next to the logo, more like this:

http://i37.tinypic.com/ftneyd.jpg

But you see it just does not look right when 'NEWS' and 'sky' aren't aligned

23 days later

MD
mdtauk
Has anyone been able to capture an image of the new sky logo on the break bumpers for Sky 1 HD. I don't have HD Capture equipment, and all the images of the new sky logo online are to low resolution to be useful
SK
skyfan
Has anyone been able to capture an image of the new sky logo on the break bumpers for Sky 1 HD. I don't have HD Capture equipment, and all the images of the new sky logo online are to low resolution to be useful


For some strange reason the Sky1 break bumper features the Sky Sports Ident reflection in the logo.
SK
skyfan
Also, I like how Sky Deustchland's idents have a big Sky logo in the middle, then the channel logo underneath it. That promotes the brand well. I hope Sky Britain & Ireland takes some insipiration from them, especially the Sports Idents.
MD
mdtauk
Ok many hours of work has gone into this, so if anyone wants to use it for mocks, feel free...

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