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Sky's Branding

(October 2009)

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AG
AxG
Sky Bet is now using the Sky Sports style of logo, while Poker, Bingo, and Vegas are using white and colour logos, in a similar style to Sky Atlantic, Arts, etc.

That's a rather half-hearted comment, Martin. Laughing

We need screen grabs too! Wink


www.skybet.com
www.skypoker.com
www.skyvegas.com
www.skybingo.com
ST
Stuart
Thanks AxG. Wink

It seems that Sky have now gone full circle, and we're back to the full corporate style diktat of the late 90s. I actually prefer that.

When someone eventually buys VMtv's share of UKTV, then perhaps we'll see a similar rebrand which includes a corporate identity.
IS
Inspector Sands
That logo looks very good compared with the white and red of the Sky News UK logo. Could they update the UK logo to have the same style as the Arabia channel, and most other Sky channels?

How does it work in Arabic though? I assume the bit in Arabic script is the word 'News'?
WH
whoiam989
That logo looks very good compared with the white and red of the Sky News UK logo. Could they update the UK logo to have the same style as the Arabia channel, and most other Sky channels?

How does it work in Arabic though? I assume the bit in Arabic script is the word 'News'?


No, it says Arabiyah .
ED
edmund
There has been no change to the on air presentation for Sky Poker. Sky Vegas has been renamed Sky Bet displaying the new dog in full color although all the graphics for virtual horses still displays Sky Vegas.
ED
edmund
Yesterday actress Patricia Heaton better known from Everybody Loves Raymond, voiced two idents promoting ABC's hit show The Middle http://www.youtube.com/user/skyidentsmarch11?feature=mhum
LL
Larry the Loafer
It seems that Sky have now gone full circle, and we're back to the full corporate style diktat of the late 90s. I actually prefer that.


I was just splitting some hairs when I came across your post. Wasn't the corporate style from the mid-90s? IIRC it was around 1998ish when all the Sky channels had their own unique idents and logos.

24 days later

AN
Ant
I've noticed recently on Sky1 HD that the DOG seems to disappear around 15 seconds into certain programmes.

I think the other Sky channels are doing it, too. Really can't complain.
Last edited by Ant on 9 May 2011 8:27pm
JA
james
AxG posted:
Sky Bet is now using the Sky Sports style of logo, while Poker, Bingo, and Vegas are using white and colour logos, in a similar style to Sky Atlantic, Arts, etc.

That's a rather half-hearted comment, Martin. Laughing

We need screen grabs too! Wink


www.skybet.com
www.skypoker.com
www.skyvegas.com
www.skybingo.com


The Sky Vegas logo is very Sky News isn't it!
BR
Brekkie
Ant posted:
I've noticed recently on Sky1 HD that the DOG seems to disappear around 15 seconds into certain programmes.

I think the other Sky channels are doing it, too. Really can't complain.

Would be good to see all channels do that, but HD especially.

13 days later

ED
edmund
I have uploaded the raw sound files of pre-recorded continuity from Sky1 used on the 31st of December 2008. The announcer is Dave Kelly http://www.skyidents.com/continuity.php
BE
Ben Founding member
Worth noting here that Sky1 promoted the Lady Gaga concert they showed last night as being on 'after Britain's Got Talent'. I know its not the very first time a broadcaster has done this but it still seems odd to me.

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