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Sky's Branding

(October 2009)

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JO
Joshua
is Sky News getting a new logo to? 'Sky TG24' I think its called...
AG
AxG
It's only been a few weeks since RAI introduced a new brand image.
MD
mdtauk
is Sky News getting a new logo to? 'Sky TG24' I think its called...


Don't be silly!
ED
edmund
The old one has been replaced http://upload.wikimedia.org/wikipedia/en/thumb/4/44/Sky_TG24.svg/150px-Sky_TG24.svg.png

Heres the new logo http://tg24.sky.it/tg24/
MD
mdtauk
So Sky italia is using the UK Sky logo and fonts. I wonder if sky in germany will ditch the old UK branding and adopt the new.
TH
Thinker


I wonder will 'sky uno' get the same idents as sky1 in the UK when the new logos are introduced.


Here's the new Sky Uno ident:

http://www.youtube.com/watch?v=gIg7teW5nWE

It is not at all like the Sky1 idents. This makes sense as Sky Uno and Sky1 are very different. Sky Uno broadcasts mostly reality shows and doesn't include the American shows that drive Sky1's schedule. The American shows can instead be found on the various Fox-branded channels.
ST
steveboswell
News story featuring a video of Sky Italia's new idents here - http://tg24.sky.it/tg24/economia/2010/06/28/sky_liberi_di_presentazione_nuova_offerta_e_nuovo_look.html
WH
whoiam989
As well as Sky Germany, will Sky in Latin America (which has the Sky Italia's former logo), as well as Sky Network Television in New Zealand (in which, News Corp. has 44% share) and Tata Sky in India (in which, News Corp. owns part of it), get a new Sky UK logo?

In the Christmas last year (when Premiere Germany relaunched into Sky), Sky Bundesliga adopted the famous(?) snowmen idents from Sky Sports UK. ( http://www.youtube.com/watch?v=sQF8ZZGQ85c ) Will Sky Sport Italy adopt those idents this year?

I watched Sky TG24 few days ago through their web stream, and their TOTH looked like a temporary patch-up. (or something like...) What if they adopt Sky News UK's new graphics while retaining Sky TG24's music and colour scheme? (By the way, who composed Sky TG24's music? And when Sky News AU/NZ will adopt new UK graphics?)

And Sky Cinema in Italy is not adopting Sky Movies UK's graphic package. What happened?

P.S.: What if Sky PerfecTV! in Japan (once a part of News Corp.) adopts News Corp.'s Sky branding?
FO
fodg09
Not overly exciting but just saw the SSN HD logo, they have just added HD after the 'NEWS' on the blue background making the logo look even longer than it used to!
AG
AxG
Not overly exciting but just saw the SSN HD logo, they have just added HD after the 'NEWS' on the blue background making the logo look even longer than it used to!


What where you expecting? Just remember they have more space now, with the move to 16:9.
FO
fodg09
AxG posted:
Not overly exciting but just saw the SSN HD logo, they have just added HD after the 'NEWS' on the blue background making the logo look even longer than it used to!


What where you expecting? Just remember they have more space now, with the move to 16:9.


I wasn't complaining, just saying it is very long! Yes looking forward to them going widescreen, be interesting to see how they adapt all the graphics.
JD
jdav
Not overly exciting but just saw the SSN HD logo, they have just added HD after the 'NEWS' on the blue background making the logo look even longer than it used to!


How about the Sky Sports News Radio logo then?!

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