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Sky's Branding

(October 2009)

This site closed in March 2021 and is now a read-only archive
IT
Ittr
_Tom_ posted:
For Sky One it honestly looks like interim branding, which isn’t the thing you want when you’ve thrown a load of money rebranding the channel.

well rip if they're changing again
HA
harshy Founding member
It's enough to make you want to kill yourself.

That is very worrying, I’m personally not a fan of idents produced these days but there’s thankfully more important things to think about!
VM
VMPhil
Joe posted:
Is it, sincerely?


I admire your stiff British upper lip on this subject, Joe, but you ain't kidding anyone.

This rebrand is the worst thing in the history of the whole world. Full stop.


You're forgetting the coffee flavoured Revels.

What?! They’re the best Revels! You are uninvited to the TV Forum Christmas party.
DJGM, orange and Time Warp gave kudos
NJ
Neil Jones Founding member
what Christmas party? Nobody tells me anything. Might explain all that champagne I saw being carted across to the BBC Globe memorial room earlier Wink
MY
MY83
Sky's new logo now appearing on the rugby ball on the Championship titles and stings.
ED
edmund
Two new Sky One idents based on arcade games have launched. Available to watch on Presentation Archive: Sky One 2017 Idents.

http://presentationarchive.com/skyone2017/arcade-f.jpg
http://presentationarchive.com/skyone2017/coinpusher-e.jpg
DS
DarthSidious
When you look at the quality of the idents in 2008 on Sky 1 and compare them to this. TV Pres just gets worse and worse in the UK IMO.

These looks like they’ve chucked a load of paper logos on a blue table. Well done Sky Creative!
ET
ethanh05

Great, that's four strong idents in the Sky One presentation now. How many do ITV have compared to that? Practically None!
:-(
A former member
Strange choice to have an ident based on the premise of one of its main rival's popular programmes.
ET
ethanh05
Strange choice to have an ident based on the premise of one of its main rival's popular programmes.

Strange choice to have TWO idents based on the premise of one of it's main rival's most popular programmes.
RE
Rex

Great, that's four strong idents in the Sky One presentation now. How many do ITV have compared to that? Practically None!

ITV have 200 idents as part of their pres package.

As for those new Sky One idents, it’s good to see that they’re building on the pres package with a range of simple and practical concepts here, especially as we’ve seen four idents launched in the space of a month.
ET
ethanh05

Great, that's four strong idents in the Sky One presentation now. How many do ITV have compared to that? Practically None!

ITV have 200 idents as part of their pres package.

As for those new Sky One idents, it’s good to see that they’re building on the pres package with a range of simple and practical concepts here, especially as we’ve seen four idents launched in the space of a month.

I know that. I was being sarcastic.

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