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Sky's Branding

(October 2009)

This site closed in March 2021 and is now a read-only archive
DV
dvboy
Sky would be stupid to dump Sky News from Freeview.
IN
Interceptor
I wonder if Sky will add 'Real Lives' to Now TV which is a more realistic option than Freeview unless they dump Sky News which is very unlikely?

I'm not saying that wont happen but I don't see why Sky would be keen to drop their brand so it could launch on Now TV; the service already carries several Sky branded channels.
PF
PFML84
AxG posted:
Even this website entertainment.ie seems to be calling it Sky Real Lives.
Considering a lot of the graphics they have for each of the chanels listed are long out of date, an error in the name isn't that big a surprise. We will just have to wait and see on launch day what happens.
JA
jay Founding member
I just noticed a billboard for Sky Arts which featured the new logo and lots of paint splashes over it with the quote underneath "My 4 year old could have done better than that" or similar to that effect, and "Reborn 9th June"
CO
Colorband
Could you give us a pic? This sounds odd.
HC
Hatton Cross
Looks just like..this...
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HarryB and London Lite gave kudos
CO
Colorband
Is that self-depreciation or something? Because if so, why?
ST
steveboswell
No, it's a joke about modern art. There another billboard where the Sky Arts logo is on a guitar amp and the tagline says somthing like "Infantile, purile and revolting" in reference to what some people think about rock bands.
GL
globaltraffic24
I love it! It's a smart, witty campaign. Clearly they're using an ad agency that 'gets' Sky ARTS.
DB
dbl
#Edgy
CO
Colorband
Ohh.... I get it!
HB
HarryB
Stacked logo for the new Sky Arts

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