*yawn* what utter toss these idents are. Mind you, that said I have no idea what Sky 1 is all about any more; so perhaps a bland selection like the above is entirely appropriate.
They do seem to be really improving PickTV (and Challenge) which seems strange given that they have a vested interest in devaluing the Freeview platform.
They do seem to be really improving PickTV (and Challenge) which seems strange given that they have a vested interest in devaluing the Freeview platform.
In the case of Challenge (I don't watch Pick TV), it's chock full of Sky promotion. The fillers overnight have plenty of references to Sky (both Sky Sports and Sky Movies), so improving the channel is bound to make them pay off. Virgin Media never exploited the potential anywhere near as much.
They do seem to be really improving PickTV (and Challenge) which seems strange given that they have a vested interest in devaluing the Freeview platform.
In the case of Challenge (I don't watch Pick TV), it's chock full of Sky promotion. The fillers overnight have plenty of references to Sky (both Sky Sports and Sky Movies), so improving the channel is bound to make them pay off. Virgin Media never exploited the potential anywhere near as much.
Quite often on both channels the evenings programmes are sponsored by Sky anyway, aswell as the endless adverts for all the Sky channels.
I've noticed they've been upping Pick TV of late, granted some shows maybe two years old but it's still nice to see these shows on DTT.
I saw a different Sky Sports logo on the screen on the Sky sales booth in the Victoria Centre, Nottingham. The colours were less bright, and it had square(r) corners.