Win the ads was the whole point of the show. I actully like it
Well, it might have been the point of the show when it started, but it ended up being people you didn't know fluking their way to winning prizes. We'd only met the contestants about five seconds beforehand so you didn't care about them anyway and they usually guessed all the answers, so what's the point?
I appreciate it was important in the early runs because after Slap Bang which was just stuff happening for no rhyme or reason they needed a show with an actual format, but over the years it took on a much decreased role in proceedings, and because it was knocked off in five minutes it hardly seemed worth it. In the first series there were several rounds during the show, which wasn't particularly interesting but at least you knew who the contestants were and there was a logic to it, at the end it was just bolted on
As Takeaway continued there were far more interesting items like Ant vs Dec that would have made a much more interesting climax to the show. In fact all the items that were found to be fixed were the worst bits, the Jiggy Bank might have been fun for the contestants but looked bloody rubbish on screen, and apparently they vetted the callers for Grab The Ads despite the fact they said about three words.