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Saturday Night Takeaway 2020

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TO
Toohak113 West Country (East) Points West
Thankfully though our Product Placement is nowhere extreme as is it in America. You see it on almost every big entertainment show. Dunkin Donuts even had PP on one of the shows over there.


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NJ
Neil Jones Founding member Central (West) Midlands Today
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Amber Avenger Granada North West Today
That's what product placement is - if the original were to ever be shown in Britain they'd need to put the P icon at the bottom-right corner.


I think if that happened now, they would still be an option to blur it out, as Coke's deal would be with American Idol, not SNT. If Idol itself was airing separately, I guess it could be shown if Coke were willing to pay enough money to cover international product placement, but that tends to be few and far between over here.

That said, one instance I can think of is where an imported show has used the P icon is Neighbours who did a placement deal with Aldi, although I suspect that was more for UK viewer benefit even if it does have a presence in Aus
BR
Brekkie Wales Wales Today
From what I've seen of watching Big Brother from around the world America is so much stricter on product placement than some other countries.
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VM
VMPhil Granada North West Today
I used to watch American Idol auditions on ITV2 and I’m pretty sure the Coca-Cola cups were blurred (although the red colour and shape meant they were still recognisably Coke)
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JO
Jon Central (West) Midlands Today

I think if that happened now, they would still be an option to blur it out, as Coke's deal would be with American Idol, not SNT. If Idol itself was airing separately, I guess it could be shown if Coke were willing to pay enough money to cover international product placement, but that tends to be few and far between over here.

Though I’m pretty sure junk food and sugary drinks are banned from product placement in the UK. They could probably get away with Coke Zero though.
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DA
davidhorman Channel Channel Islands
I think it was Charlie Brooker who pointed out some product placement on an episode of Heroes - shown on BBC2 - that I'd completely overlooked on broadcast. A dad got his daughter a particular car and she gushed about about amazing it was as the camera circled round it. It was utterly shameless once you knew it was there.
JO
Jonwo (previously Jonwo87)
I think it was Charlie Brooker who pointed out some product placement on an episode of Heroes - shown on BBC2 - that I'd completely overlooked on broadcast. A dad got his daughter a particular car and she gushed about about amazing it was as the camera circled round it. It was utterly shameless once you knew it was there.


Nothing beats Hawaii Five-0's blatant Subway plug and in Elementary where they lingered on a Microsoft Surface.
SC
Score Granada North West Today
Does anyone know, what percentage of Saturday Night Takeaway viewers are ABC1?
Thanks in advance.


Normally high 40s.
MA
Markymark Meridian (Thames Valley) South Today
Score posted:
Does anyone know, what percentage of Saturday Night Takeaway viewers are ABC1?
Thanks in advance.


Normally high 40s.


Surely no one is actually able to be an ABC1 in the current crisis?
TI
TIGHazard Tyne Tees Look North (North East)
I think it was Charlie Brooker who pointed out some product placement on an episode of Heroes - shown on BBC2 - that I'd completely overlooked on broadcast. A dad got his daughter a particular car and she gushed about about amazing it was as the camera circled round it. It was utterly shameless once you knew it was there.


A strange thing about that is, didn't bbc.co.uk/heroes exist?

I thought I remember reading at some point that BBC show sites could only exist for bought in or co-production shows if the production had no product placement (which was a requirement of co-productions anyway).

Or was this all because of that behind the scenes show that used to exist on BBC Three?
DA
davidhorman Channel Channel Islands
At its peak it looked like this:

https://web.archive.org/web/20100328042141/http://www.bbc.co.uk/drama/heroes/

GIve it a minute to fully load (or it might be on a broken cycle). Wallpapers, games, character pages, and so on.

Later on it redirected to the standard "Programme" page.
Last edited by davidhorman on 28 April 2020 12:24pm

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