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Royal Coverage | Harry, Meghan and Oprah

Harpo Productions Interview (March 2021)

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LL
London Lite Founding member
Considering the amount of publicity ITV daytime shows generated for it during the day, it was the right decision to get the ITV daytime demo behind it.
VM
VMPhil
If Channel 5 offered up £1.3m for them, and ITV only £1m - it would have ended up on 5 last night.


No it wouldn't have been on C5.

It has been reported that ITV's £1Million was less than Skys and C4 bid...but they went with ITV as it would attract more eyeballs.

Channel 4 paying for a royal exclusive would have been really weird.
LL
London Lite Founding member
The value for money per viewer is more if they went with ITV than with C5 or C4. C5 bidding an extra £300k seems to be showboating.
UK
UKnews
Apparently CBS paid Harpo 9 million for the interview and ITV paid Harpo 1 million according to Reuters. You'd have imagine Canadian Broadcasters paid something under that. But subsim issue comes into play so who knows. The interview was aired on CBS owned network TEN in Australia so its unclear if they paid a separate fee or if the 9 million paid by CBS included all of CBS properties including Paramount+ and TEN.

It doesn't include any rights for Paramount+, streaming rights belong to Harpo. That $9m was for the CBS broadcast (and 30 days on the website) alone.

As others have said, it airing on stations in other countries who happen to share the same owner is, in this case, a coincidence.
JO
Jonwo
The value for money per viewer is more if they went with ITV than with C5 or C4. C5 bidding an extra £300k seems to be showboating.

I don't think Channel 5 would have paid that sort of money for the interview even though it would done huge numbers for them.
LL
Larry the Loafer
Channel 5 would be content with a two hour talking head-a-thon about the interview rather than getting the interview itself.
GO
gottago
Ten paid Aus$400k for it.

https://www.smh.com.au/culture/tv-and-radio/huge-ratings-for-meghan-and-harry-s-tell-all-interview-with-oprah-20210309-p578zv.html
DK
DanielK

Surprised Ten had 400k sitting about given their recent history Laughing Laughing
SE
Square Eyes Founding member
Channel 5 will indirectly do well out of this with the material for loads more of those Saturday night royal documentaries.
SL
Shaun Linden
Channel 5 will indirectly do well out of this with the material for loads more of those Saturday night royal documentaries.


I'll bet a tenner we get the following...
Meghan and Harry : Their Truth
Meghan and Harry : Crisis At The Palace
Oprah - Where Did It All Go Right?
A History of Royals and Racism
Silence or Silenced? The Story of THAT Interview
Sitting down with Oprah - Sarah and Meghan
MO
Mouseboy33
More information about the streaming rights.


MarkT76, AJB39 and London Lite gave kudos
JC
JCB
If Channel 5 offered up £1.3m for them, and ITV only £1m - it would have ended up on 5 last night.


No it wouldn't have been on C5.

It has been reported that ITV's £1Million was less than Skys and C4 bid...but they went with ITV as it would attract more eyeballs.

Channel 4 paying for a royal exclusive would have been really weird.


Why?

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