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Product placement coming to a TV near you!

Product Placement is here! (From 28th February 2011) (September 2009)

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NG
noggin Founding member
David posted:
Dave posted:
After nearly ten weeks of product placement has it been on anything other than This Morning?

Don't think I have seen the P logo on TV yet.... well other than those adverts about it!


I've not seen it myself but I believe Sky One's A League of Their Own features Xbox360 product placement. I'm not sure this is in the current series or a future one.

As this thread has been dragged up again, I thought it was worth mentioning that a cookery challenge on Ant and Dec's Push the Button took place in the This Morning kitchen (the challenge was broadcast as part of This Morning too) and obviously featured the famous coffee maker in the back of shot. However there was no 'P' logo on Push the Button as far as I saw.


Presumably Push The Button weren't paid to place the product so it wasn't product placement in their show?

121 days later

DV
DVB Cornwall
Product DIS placement ...

Abercrombie and Fitch offer to pay Jersey Shore cast member not to wear A&F.

see here ……..

WWW.GUARDIAN.CO.UK/MEDIA
17-Aug-2011 @ 16:04

150 days later

BR
Brekkie
Hollyoaks now airing complete with the PP logo - no idea what the product placement is though. The logo is very intrusive though over the open recap and the post credit scene - I'd much rather the products placed were just listed in the credits as I think US shows do. Indeed if it wasn't for the publicity for being the first show to do it nobody would have known the Nescafe machine on This Morning was from Nescafe.

Would Hollyoaks be the first primetime show with PP then - certainly on the main channels? Hardly providing the multi-million boost to advertising funds broadcasters argued they would.
ID
Identity
Hollyoaks now airing complete with the PP logo - no idea what the product placement is though. The logo is very intrusive though over the open recap and the post credit scene - I'd much rather the products placed were just listed in the credits as I think US shows do. Indeed if it wasn't for the publicity for being the first show to do it nobody would have known the Nescafe machine on This Morning was from Nescafe.

Would Hollyoaks be the first primetime show with PP then - certainly on the main channels? Hardly providing the multi-million boost to advertising funds broadcasters argued they would.


No, Corrie has PP on most of it's episodes but I don't know what products they are though
SC
SCBNI
Hollyoaks now airing complete with the PP logo - no idea what the product placement is though. The logo is very intrusive though over the open recap and the post credit scene - I'd much rather the products placed were just listed in the credits as I think US shows do. Indeed if it wasn't for the publicity for being the first show to do it nobody would have known the Nescafe machine on This Morning was from Nescafe.

Would Hollyoaks be the first primetime show with PP then - certainly on the main channels? Hardly providing the multi-million boost to advertising funds broadcasters argued they would.


No, Corrie has PP on most of it's episodes but I don't know what products they are though


It's a Nationwide ATM in the corner shop. That's why the P appears on every episode now.
BR
Brekkie
I remember reading about that now. I wonder if it might be something similar in Hollyoaks then - they carved an ATM machine into the "city walls" not so long ago. They do now have actual products in the shop too - but considering they have both Nestle and Kelloggs cereal I doubt it's either of them.

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