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Ofcom slams ITV's Minstry of Mayhem for Fire Joke.

(April 2005)

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DB
dbl
BBC News posted:
ITV children's show Ministry of Mayhem has been criticised by watchdog Ofcom for a stunt which it said could lead youngsters to set their hands on fire.

Ofcom upheld complaints about a sketch in which an actor set fire to his hands after filling them with bubbles created by pumping methane into detergent.

Ofcom ruled that the item, shown in January, had breached guidelines set up to protect children.

ITV argued that children could not get hold of methane gas to try the stunt.

Programme bosses were criticised for failing to include a "Don't try this at home" warning.

Copycat fears

The stunt was part of a weekly item on the Saturday morning show in which a comedy character called The Doc demonstrates a scientific experiment.

Four concerned parents contacted Ofcom to complain that children at home would try to copy the sketch.

In upholding the complaints, Ofcom's report found that the mix of bubbles and flames was "likely to appeal greatly to children".

It said: "The experiment was conducted almost as a piece of slapstick fun, exacerbated by the comic character of The Doc, with any education aspect being minimal.

Previous complaint

"When The Doc suffered a burn to his hand, this was met with laughter. We also noted that no warning against trying to copy the experiment was given to children watching."

ITV defended the item by saying children could not recreate the stunt as they would not have access to a methane gas cylinder.

It is not the first time Ministry of Mayhem, hosted by Stephen Mulhern and Holly Willoughby, has been rapped by Ofcom.

In April 2004, the programme was criticised for a stunt which encouraged children to feed lemon juice to babies.
AL
Allan100
at last ofcom are standing up to ITV! who atchually makes MOM?
AN
Andrew Founding member
Allan100 posted:
at last ofcom are standing up to ITV! who atchually makes MOM?

eh? what does that mean?. Ofcom uphold complaints about commercial tv every month, its just BBC News seem to have decided to report on this one.

MoM is a co-production between The Foundation and Granada (former Carlton section)
JB
JasonB
Im sure Stephen said "dont try this at home" with this experiment?! I'll have another watch. They do seem to be saying "Dont try what you are about to see at home" or "We have experts on hand right near us".
SM
smtver
Maybe they should get rid of that bit because it's not really funny.
The Doctor's lab is still quite funny,but not the science-off.
DB
dbl
I've never liked MOM in the first place, a poor replacement for SM:TV Live, and the ratings says it all!
CW
Charlie Wells Moderator
I personally find the lab & doc the best bits of the show, mainly when the innuendo is about due to the doc. Ok so the 'science offs' are blatently fixed in the doctors' favour they are still interesting to watch.
OV
Orry Verducci
I find that part of the show highly entertaining and they do mention every other week not to try it at home.

P.S. Poor replacement for SM:TV, I think not!
RU
russnet Founding member
DialUpBorg posted:
I've never liked MOM in the first place, a poor replacement for SM:TV Live, and the ratings says it all!


MOM was crap to begin with but thankfully in the last few months, it's certainly a lot better and worth a watch. It made me convert from Dick N Dom which must be saying sommat!
AN
Andrew Founding member
http://media.guardian.co.uk/broadcast/story/0,7493,1469976,00.html

Don't you just love it when a light hearted item is described in a really formal sensible manner:
"The incident took place as part of Ministry of Mayhem's regular science feature, The Lab, in which the actor - playing a character called "The Doc" - competed with a Brighton University lecturer to see who could get the best results from an experiment"

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