BR
Similarly though the longer the breaks, the more likely you are to switch - and frankly breaks are long enough as they are. It used to be a case of time to make a cup of tea - now it's time to make THE tea!
I guess the argument for more breaks would be that viewers are more likely to sit through more, shorter breaks than less, longer breaks.
I guess the argument for more breaks would be that viewers are more likely to sit through more, shorter breaks than less, longer breaks.