TV Forum

New sponsor for ITV Drama.

(March 2005)

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john04 22 March 2005 4:26pm

Supermarket Sainsbury is to replace HSBC as ITV1 Drama Sponsor.The one year deal will have Jamie Oliver doing the voiceovers.
Meanwhile, a row has broken out over ITV's demand to increase advertising breaks by 2 minutes an hour. Rival Broadcasters say Ofcom is too soft and bias towards ITV.

:-(

A former member 22 March 2005 5:14pm

Quote:

Rival Broadcasters say Ofcom is too soft and bias towards ITV.

No **** Shelock !
After the destruction of ITVs regional programming - whatever ITV want ITV get. And when the viewing figures still drop, who will they blame then?