New look ITV2

I thought people may like to see this:
https://www.behance.net/gallery/29100661/ITV2-On-Air-Rebrand

This is interesting. I like some of the weird interactions that they brain stormed.

Part of me prefers the biscuits attacking the credits rather than the random 2's.

The idents, even the tombola selection are not bad at all. For me I don't like the surrounding pres.

Pretty sure they aren't biscuits, and to me looks like the ingredients used to make a burger.

Could be - I'm was watching on a mobile.

I have to ask see those Funny stings around the break bumpers, where there re-edited pretty fast to included word after the clip? IM sure there never had words for the first couple of days or day.

Also there seems to be around 20? including ones for new programmes etc so its may be never ending. Thankful unlike ITVbe where you would to shot yourself watching some of the content, ITV2 has some alright shows.