Newq look ITV 2 is much better than the previous look
I loved the old ITV2 look. That new '2' is awful!
GR
thegreenfairy
The new idents are good - just a shame about the corporate logo.
I think they chose the worst possible colours - the yellow and blue are too serious for ITV2, and too bright for the supposedly serious ITV1 - and it just isn't a good corporate look. It would be much better if they used different coloured versions of the ITV logo - differentiate the mood a bit - but that would make too much sense.
Also - you could have more regionalism - Grampian could use white text on a dark blue, HTV could use Red and green....[wanders off into a realm of fantasy]