New Look Five?

I'd like to see the new seasons of CSI and other American dramas arrive earlier in the UK. They start in America in September, and we don't get them until January/February. I get really bored waiting and waiting.

Channel 4 played the episodesof Ugly Betty a week after broadcast in America and it worked, until the Writer's Strike started. Apparently they did this so people wouldn't have to download the episodes illegally. If they show these shows earlier, I'm sure people who want to see the episodes can watch them in a legal manner.

I guess it's a bit complicated with CSI as Five like to spread them out so they've always got new episodes of at least one series, while in the US they all air in the same week..


They should definately move towards it though - other broadcasters are - Heroes will be back on BBC2 shortly, Sky do the same with Lost and Prison Break and the new series of Ugly Betty and Desperate Housewives are due to air on C4 after they've finished the few episodes left over from last season.

Media Guardian article on the new look... it's confirmed for 6th October.

http://www.guardian.co.uk/media/2008/sep/23/channelfive.television

Also http://www.digitalspy.co.uk/broadcasting/a130886/five-unveils-new-on-air-off-air-look.html

Nice new logo. Looks much more distinctive than the current one.

Not sure about the 'We are Five' strapline though. It sounds like it should have been a play on words to celebrate their fifth birthday.

I'm trying to get my head round this little snippit:

taken from http://www.brandrepublic.com/MediaWeek/News/Television/847970/Five-unveils-radical-ident-facelift/

There's more on the new look from Broadcast.

http://www.broadcastnow.co.uk/news/2008/09/five_reveals_new_look.html

I can't get my head round it either! Does that mean that instead of idents we'll have these "brand bursts"? Perhaps it will show the logo followed by promotional shots or something of the following programme.

Those "content bursts" sound like the short promos Five used to do (and I think Fiver still do) where a few sentenses come up on screen to some music but without any narration or video.

Interesting that we've heard nothing about a new look for Five US. Surely they won't keep the old logo?

I suspect that Five US' new look will be announced in the week or possibily next week as I can't see them keeping the old look while the other Five channels and services has different looks.

The current Five US presentation is still good but it will be interesting what they come up with.

It is time for a change, but they probably would just about get away with changing the "five" to "FIVE" in the logo for now.

I just can't wait for them to get rid of the huge five US DOG in the corner of the screen all the time, and on the idents as well. It's really prominent and annoying.

Not a channel I really watch but from what I recall of the idents it would be very easy for them to change the logo and keep the same idents - if that's what they desired.