AN
As far as I was concerned, the important bit was the spinning globe (ethereal though it was); but who am I to argue with the announcer, denton.
... who indeed‽
The point I was making, is that the "1" was not simply used as an interstitial, as you said.
It was used to indentify the channel on the majority of the different elements of the presentation package used for BBC ONE at that time.
If you happened to walk in to a room, and the television was tuned to BBC ONE, you didn't need to wait until the symbol appeared to know which channel was on the TV; the "1", as used on the trails, slides, etc identified the channel for you.
Considering that they make such a fuss about them being 'The one' and considering how popular the BBC2 "2" idents were, I'm surprised they don't want to go down the route of having idents with a big "1" symbol.
Instead they have to go down the route of all that 'a circle means it is inclusive' nonsense
By the way, notice we are having Hippos on BBC1 and pigs and cows on ITV1. I bet that idea was thought of by the same person at Red Bee!
Andrew
Founding member
denton posted:
Gavin Scott posted:
denton posted:
Really?
As far as I was concerned, the important bit was the spinning globe (ethereal though it was); but who am I to argue with the announcer, denton.
... who indeed‽
The point I was making, is that the "1" was not simply used as an interstitial, as you said.
It was used to indentify the channel on the majority of the different elements of the presentation package used for BBC ONE at that time.
If you happened to walk in to a room, and the television was tuned to BBC ONE, you didn't need to wait until the symbol appeared to know which channel was on the TV; the "1", as used on the trails, slides, etc identified the channel for you.
Considering that they make such a fuss about them being 'The one' and considering how popular the BBC2 "2" idents were, I'm surprised they don't want to go down the route of having idents with a big "1" symbol.
Instead they have to go down the route of all that 'a circle means it is inclusive' nonsense
By the way, notice we are having Hippos on BBC1 and pigs and cows on ITV1. I bet that idea was thought of by the same person at Red Bee!
BT
Indeed! And the simpler the ident, the more flexible the junctions are. The COW, for example, could be put on screen for 3 seconds or 23, but it still worked and looked elegant. When they moved to the "muddy world", because it was a busier design, it needed at least 6 seconds on screen to allow the eye to take it in. Any less and it looked a mess. Onward to the balloons and they needed to be given even longer to establish, and the dancers take an age.
Simplicity can be a great thing, Reduce audio and visual clutter in junctions, I say!
Paul Clark posted:
I wonder if we're losing sight of the fact that sometimes, strength in iconic visual simplicity does work better than an arty complex sequence.
Indeed! And the simpler the ident, the more flexible the junctions are. The COW, for example, could be put on screen for 3 seconds or 23, but it still worked and looked elegant. When they moved to the "muddy world", because it was a busier design, it needed at least 6 seconds on screen to allow the eye to take it in. Any less and it looked a mess. Onward to the balloons and they needed to be given even longer to establish, and the dancers take an age.
Simplicity can be a great thing, Reduce audio and visual clutter in junctions, I say!
BE
Well, we've still got all the trailers and other graphics to come.
I love the surfers one. And the way the live action interacts with the logo in some of them is a really nice touch. I wonder what BBC Two is going to do with its logo? And BBC Three? BBC Four would make sense to keep its box, especially as all of its presentation is based around it. Hopefully each channel will be getting its own unique logo style.
I love the surfers one. And the way the live action interacts with the logo in some of them is a really nice touch. I wonder what BBC Two is going to do with its logo? And BBC Three? BBC Four would make sense to keep its box, especially as all of its presentation is based around it. Hopefully each channel will be getting its own unique logo style.
JO
Telegraph collection of idents
Requires Audio Codec: Windows Media Audio 9.1
128 kbps, 44 kHz, stereo 2-pass VBR
Requires Video Codec: Windows Media Video 9
Hope that helps.
Requires Audio Codec: Windows Media Audio 9.1
128 kbps, 44 kHz, stereo 2-pass VBR
Requires Video Codec: Windows Media Video 9
Hope that helps.
SP
I agree completely. It always used to be the case that every time a channel got new idents they'd be vastly superior to what went before. I suppose that was mainly due to technology and production techniques constantly improving.
Since around the turn of the century though, it seems that we've reached something of a plateau, with arty-farty marketing-speak led concepts now taking the lead over the drive simply to make something visually stunning and attractive.
hallbrooke posted:
Reading eveyone's comments over the last few days, one thing strikes me, and it's quite sad really:
The fact that so many people have admitted that these idents are so much better than they dared hope they would be.
What an indictment of TV pres in this country nowadays, that we all assume that new idents & branding will be worse than what has gone before. Isn't it a shame that, compared to the iconic ballons and strong ITV regional branding of yesteryear, modern cr*p like the recent ITV idents have forced us to set our hopes and anticipations so low...
The fact that so many people have admitted that these idents are so much better than they dared hope they would be.
What an indictment of TV pres in this country nowadays, that we all assume that new idents & branding will be worse than what has gone before. Isn't it a shame that, compared to the iconic ballons and strong ITV regional branding of yesteryear, modern cr*p like the recent ITV idents have forced us to set our hopes and anticipations so low...
I agree completely. It always used to be the case that every time a channel got new idents they'd be vastly superior to what went before. I suppose that was mainly due to technology and production techniques constantly improving.
Since around the turn of the century though, it seems that we've reached something of a plateau, with arty-farty marketing-speak led concepts now taking the lead over the drive simply to make something visually stunning and attractive.