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New look for BBC1

Final day of the dancers, new thread coming tomorrow (May 2006)

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GS
Gavin Scott Founding member
cylon6 posted:
Gavin Scott posted:
denton posted:
Really?


As far as I was concerned, the important bit was the spinning globe (ethereal though it was); but who am I to argue with the announcer, denton.


Technically the globe was the logo but for awhile they did something with the 1 and used it as a logo and had they gone in that direction I think it would have rivalled the 2 for creativity.


I do hate to be a pain in the ass, but the globe was a symbol not a logo - which was my original, spectacularly unsuccessful, point.

A logo is something which can (and typically does) appear in other formats, such as print.

I have no recollection of ever seeing the globe used anywhere other than the screen, and as such couldn't be classed as a "logotype" by the definition I understand.
DE
denton
Gavin Scott posted:
denton posted:
Really?


As far as I was concerned, the important bit was the spinning globe (ethereal though it was); but who am I to argue with the announcer, denton.


... who indeed‽ Wink

The point I was making, is that the "1" was not simply used as an interstitial, as you said.

It was used to indentify the channel on the majority of the different elements of the presentation package used for BBC ONE at that time.

If you happened to walk in to a room, and the television was tuned to BBC ONE, you didn't need to wait until the symbol appeared to know which channel was on the TV; the "1", as used on the trails, slides, etc identified the channel for you.
DE
denton
Gavin Scott posted:
cylon6 posted:
Gavin Scott posted:
denton posted:
Really?


As far as I was concerned, the important bit was the spinning globe (ethereal though it was); but who am I to argue with the announcer, denton.


Technically the globe was the logo but for awhile they did something with the 1 and used it as a logo and had they gone in that direction I think it would have rivalled the 2 for creativity.


I do hate to be a pain in the ass, but the globe was a symbol not a logo - which was my original, spectacularly unsuccessful, point.

A logo is something which can (and typically does) appear in other formats, such as print.

I have no recollection of ever seeing the globe used anywhere other than the screen, and as such couldn't be classed as a "logotype" by the definition I understand.


You are right; the globe was a symbol.

The "1" was a logo as it could be used to identify the channel on items other than the symbol.
GS
Gavin Scott Founding member
denton posted:
You are right; the globe was a symbol.

The "1" was a logo as it could be used to identify the channel on items other than the symbol.


Yes, that would be a fair description.

And not a moment too soon. I simply *must* get to bed.

Goodnight.

And don't forget to unplug your television set. Wink
CY
cylon6
Gavin Scott posted:
denton posted:
You are right; the globe was a symbol.

The "1" was a logo as it could be used to identify the channel on items other than the symbol.


Yes, that would be a fair description.

And not a moment too soon. I simply *must* get to bed.

Goodnight.

And don't forget to unplug your television set. Wink


Not before you set the recorder for Breakfast! It''ll be on there just like they did when Heggessey talked about her new idents.
SN
SNovak
The new idents have just been previewed on BBC Breakfast. Various characters including hipos larking around and forming a circle (in memory of the globe?) The red box BBC ONE has gone. Tune in later to see an interview with the channel controller discussing.
DO
thedoctorandmartha
I want online yesterday so I have only just saw them. I heard they had been released on BBCI. I think they are brilliant. they are much better than the dancers.
CY
cylon6
They're getting an absolute slating on Breakfast, but I'm not tuning in to hear views but to see the idents. Fincham's on after 8 and I'm sure we'll see them in more detail. The footballer one looks much better in action than I thought it would be.
MA
Markymark
SNovak posted:
The new idents have just been previewed on BBC Breakfast. Various characters including hipos larking around and forming a circle (in memory of the globe?) The red box BBC ONE has gone. Tune in later to see an interview with the channel controller discussing.


Indeed they were reviewed, as as of 06:55 not a single viewer had texted/emailed in to praise them.
KP
Karel Paborsky
Kate read my question first! Oh... I feel so special
WI
Wicko
Markymark posted:
SNovak posted:
The new idents have just been previewed on BBC Breakfast. Various characters including hipos larking around and forming a circle (in memory of the globe?) The red box BBC ONE has gone. Tune in later to see an interview with the channel controller discussing.


Indeed they were reviewed, as as of 06:55 not a single viewer had texted/emailed in to praise them.


People moan about just about anything. remember when the dancers were launched? well people moaned then too. The difference being the dancers are still moaned about today. the main cause of complaint is the costs. 1.2million pounds does sound a huge amount, but putting it in perspective, it's a miniscule amount compared to how much the BBC costs to run every single day. If the globe was being brought back people would moan about that too....probably saying the BBC is stuck in the past and needs to move on. I think we've more or less summed it up well on this forum, BBC1 have at last got some decent idents and ones which I think may be as popular as the balloon after a period of time. Let's wait and see.
KP
Karel Paborsky
Just realised I spelt Idents wrong though. Embarassed

Silly spell checker, ignorant to the world of idents, that's not a life worth living.

http://news.bbc.co.uk/media/video/42134000/rm/_42134088_fincham_vi.ram


What I wrote....
Quote:
Hello,
I understand that the BBC needs to make sure that it has a recognisable image but why is it so wrong for someone inside the BBC to have created the video for the idents. With the amount of coverage the BBC gives to the regions it would have been possible to get each region to make something that defines them but with a common theme; like the circle used this time.

Thank you for your time, Adam HN.

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