WI
The thing is, even though they're not the best idents in the world, it is nice to have an air of familiarity. BBC One, for what it is, offers that to the viewer and in a way, I think having the regular idents back after a depressing Christmas look will be a pleasant relief this year.
Cue 200 variations of the same post about how terrible the idents are, etc etc ad nauseum as though it were a surprise
The thing is, even though they're not the best idents in the world, it is nice to have an air of familiarity. BBC One, for what it is, offers that to the viewer and in a way, I think having the regular idents back after a depressing Christmas look will be a pleasant relief this year.
:-(
A former member
Maybe the dreadful Christmas idents were a ploy to make people think the regular idents are good...
MM
BBC One's Christmas idents were certainly VERY disappointing this year. From a technical perspective, the 'film' was nicely done. However, I'm not a fan of this overly sentimental tosh. BBC One should be using the opportunity to sell its product - not indulging in copycat John Lewis twaddle. The idents were frankly awful and I'll be glad to see the back of them.
I did have a chuckle at this:
https://www.campaignlive.co.uk/article/pick-week-bbcs-wonderland-captures-true-festive-feeling/1520440?utm_content=buffer7e631&utm_medium=social&utm_source=twitter&utm_campaign=twitter+media
Almost as if BBC Creative wrote the article.
Maybe the dreadful Christmas idents were a ploy to make people think the regular idents are good...
BBC One's Christmas idents were certainly VERY disappointing this year. From a technical perspective, the 'film' was nicely done. However, I'm not a fan of this overly sentimental tosh. BBC One should be using the opportunity to sell its product - not indulging in copycat John Lewis twaddle. The idents were frankly awful and I'll be glad to see the back of them.
I did have a chuckle at this:
https://www.campaignlive.co.uk/article/pick-week-bbcs-wonderland-captures-true-festive-feeling/1520440?utm_content=buffer7e631&utm_medium=social&utm_source=twitter&utm_campaign=twitter+media
Almost as if BBC Creative wrote the article.