Just been watching Politics Live (first time I've managed to catch it) and was just thinking – Reith looks
BBC, in a good way. To me it still looks pretty modern and clean, but seems pretty recognisable as being from the organisation. Whether that's through familiarity or generally the 'personality' of the typeface, I like it.
If that’s the sans serif version and what’s going to be on air and online then I’m onboard with it. The first preview we got was with serifs and I did like it.
Also, for the VizRTs and other simple character generators at the BBC would changing the font to Reith be as simple as renaming Reith as what ever the current font they use? Rather than going in and editing every template.
Don’t let anyone treat you like you’re a VO/SOT when you’re a PKG.