IS
In the days of LNN there was a thing called the BACC (Broadcast Advertising Clearing Centre) Playout. This happened a couple of times a week and it was where new adverts were played out to TV stations - not just ITV ones. I know when I used to have to deal with it (blimey, about 15 years ago!) the line was from the South Bank but they just switched between facilities houses who played the actual ads out.
I've no idea if their successor Clearcast carried this on, though I imagine that there's some sort of way of distributing via FTP or download these days
I believe quite a few advertisements are still played out by the STC/Techicolor and recorded up the line by STV, UTV and the NTC.
In the days of LNN there was a thing called the BACC (Broadcast Advertising Clearing Centre) Playout. This happened a couple of times a week and it was where new adverts were played out to TV stations - not just ITV ones. I know when I used to have to deal with it (blimey, about 15 years ago!) the line was from the South Bank but they just switched between facilities houses who played the actual ads out.
I've no idea if their successor Clearcast carried this on, though I imagine that there's some sort of way of distributing via FTP or download these days