Cumbria viewers are well-used to a NE&C regional programme.
Although Border comes a lot further south than BBC NE&C does - and Border has a proper opt in the programme unlike BBC NE&C
Yes true, the South Lakeland transmitters were switched to Border in 1982, to make it more commercially viable.
No reason now why they shouldn't be returned to Granada, (that would mirror the BBC arrangements, that have always had them tied to the 'North West'.
IIRC the viewers served by the South Lakeland transmitters weren't keen, at the time, with the switch to Border. At that time the Carlisle-based station was in a cost-cutting phase and closing down at around 11.30 each night, whilst Granada's scheduled ran later. Going further back, when broadcasting hours were relaxed in the 70s, Border and some other smaller ITV companies didn't operate much of a daytime schedule, but stuck to the old pattern of morning and afternoon schools programmes, when the bigger companies showed schools programming only in the mornings.
I should add that, in the early 70s, I worked alongside people from the Peebles area who regarded Border as a "foreign" station with STV their station of choice. Of course, once the UHF services began, Peebles and Innerleithen were served by relays of Selkirk, whilst other parts of Peeblesshire received STV from transmitters like Broughton and West Linton which were fed by Black Hill and Craigkelly respectively. It should also be noted that the majority of relay transmitters in Dumfries and Galloway and a couple in South Ayrshire (Pinwherry and Ballantrae) were fed by Caldbeck and radiated BBC 1 North East until the end of the 70s and BBC 2 England (with North East local programming) into the 90s. In the early and mid 70s a fair number of viewers in the south-west of Scotland held onto their 405 line or dual standard sets just so they could watch BBC Scotland programmes broadcast from Sandale, albeit in black-and-white. There were also pockets in South West Scotland where the better signal was actually from Ulster. By the same token there were coastal areas as far south as Northumberland where the only UHF service for quite a few years came all the way from Durris in North-East Scotland. Many aerials in Eyemouth were pointed that way, even after the opening of the local (Border) relay.
Last edited by RJG on 20 August 2011 11:45am - 2 times in total