Network Ten Rebrand

Posts from Network 10 Re-launch have been merged into this topic.

Hey!
Say hello to the new look 10!

Goodbye ELEVEN, hello 10 Peach 😘

We're here to make life just that little bit more peachy 🍑 #10TVWithATwist pic.twitter.com/1tLAZvTv4v

— Channel 10 (@Channel10AU) October 31, 2018

Already it's looking more playful like the mid-2000s 'seriously ten' branding.

Bit of an itv colour picking logo theme going on there, but looks good and fresh.

10 News First and Project anchors from Sydney, Melbourne, Adelaide and Perth

Your move, @TheEllenShow 😘 #10TVWithATwist pic.twitter.com/QCWYyWny8C

— Channel 10 (@Channel10AU) October 31, 2018

I had reservations about the black and white logo, but I’m impressed with the way it is being stylised with different colour schemes.

How will the changes affect the WIN network, Ten’s primary affiliate? Are the multichannels to be branded as WIN Boss, etc?

Here is the first look at 10 News First:

Probably - apparently, since last year, the trailers were already branded as Ten ONE and Ten ELEVEN, so WIN was covering up the Ten name with their own logo.

A. O. Let's go!

Is that Michael Weatherly in the promo video (57 seconds in) or an Aussie celeb/presenter that looks very like him? If it is Michael, it's odd he was the only US celeb they got to promote the channel.