The real reason for the interactive content disappearing from Starz has emerged.
Turns out it's related to a complaint from last year (when it was still operated by CSC), which has been upheld by Ofcom who are imposing a sanction against Starz, relating to the transmission of an offensive image on the channel.
The following is taken from the report:
On 11 March 2018 at 14:30 Starz broadcast an image submitted by a viewer alongside a music video. It depicted a cartoon caricature of a Jewish person which conformed to racist stereotypes. In Ofcom’s view, the image, which could be found on various neo-Nazi websites, was likely to have been interpreted by viewers as being highly offensive and antisemitic. Over the next 51 minutes, the image was repeatedly reshown in rotation with photographs submitted by other viewers.
Trace said that it is proud to be a company that focuses on diversity and that it “fights relentlessly against all forms of discrimination and racism”. It said that it had not been aware of the breaches when it had acquired the Starz service and when Columbia Pictures had transferred the licence to it in December 2018. Trace said that the interactive content on Starz has been on hold since then “to avoid any issue” and until a “rebranding exercise” for Starz had been finished and “a robust interactive service is identified”. It also said that the Trace name “should not be associated or mentioned in any Ofcom communication…regarding this issue (implying that Trace is responsible for the breach or that Trace was even aware of the situation when the service was acquired)”.