AM
It was always going to be one of two people - Michael Grade (MG) or Greg Dyke - and I am not ashamed to admit that I totally dismissed MG from the start thinking that he would stay with the BBC.
MG does have ITV heritage behind him, Lew Grade - ATV - LWT etc... I can almost guarantee that he will scrutinise the whole ITV business and remove the deadwood the not profitable parts. So there goes ITV4 - possible merger with Men and Motors. I know he not only dislikes Dr Who but he has said in the past that he dislikes the new type of gameshow channels - so I can see ITV play ebeing removed from ITV1,2 and just staying on ITV play - but what's the betting that ITV Play replaces ITV4 i.e. only on aire between 6pm and 6am - thus freeing a transponder (aimed at freeview viewers here!!!!) for the new Men & Motors/ITV4.
He is deeply [passionate about ITV1 as that were his heritage is so I can envisage him taking a major role in rejuvinating the channel/schedule.
But he is also there for shareholders - making sure they keep the peace and creating profits to keep them happy. Just by being there he has the Feel-ggod presence and that will definiately help the company.
All in all, from my own personal point of view, this is very good news for the ailing channel and just hope that his magic will work wonders and turn its fortunes around, once more!
Just to add this will not mean the return of the regions, although in my heart of hearts it is a shame, as that ideology was TOTALLY destroyed by Charles Allen and would cost afr too much to re-introduce and re-pacakge.
Also just to add - all the said above would have equally applied to Greg Dyke (apart from the heritage but that would have been replaced with even more pride and passion as to the good jobs he did at both TVam and LWT)
MG does have ITV heritage behind him, Lew Grade - ATV - LWT etc... I can almost guarantee that he will scrutinise the whole ITV business and remove the deadwood the not profitable parts. So there goes ITV4 - possible merger with Men and Motors. I know he not only dislikes Dr Who but he has said in the past that he dislikes the new type of gameshow channels - so I can see ITV play ebeing removed from ITV1,2 and just staying on ITV play - but what's the betting that ITV Play replaces ITV4 i.e. only on aire between 6pm and 6am - thus freeing a transponder (aimed at freeview viewers here!!!!) for the new Men & Motors/ITV4.
He is deeply [passionate about ITV1 as that were his heritage is so I can envisage him taking a major role in rejuvinating the channel/schedule.
But he is also there for shareholders - making sure they keep the peace and creating profits to keep them happy. Just by being there he has the Feel-ggod presence and that will definiately help the company.
All in all, from my own personal point of view, this is very good news for the ailing channel and just hope that his magic will work wonders and turn its fortunes around, once more!
Just to add this will not mean the return of the regions, although in my heart of hearts it is a shame, as that ideology was TOTALLY destroyed by Charles Allen and would cost afr too much to re-introduce and re-pacakge.
Also just to add - all the said above would have equally applied to Greg Dyke (apart from the heritage but that would have been replaced with even more pride and passion as to the good jobs he did at both TVam and LWT)