JH
Where's your source for that? I'm not sure that the Nightly News at 11pm was watched more than the current news at 10.30pm.
To be honest it's probably from an article I read before the 10.30pm started - just one of those things I saw and remembered!
I think it might have been the case that news at 11 got a better audience share than the 10.30 does now - but of course a smaller number of viewers in absolute terms.
Indeed, and whilst share is an important (perhaps the most important) factor in judging the success or otherwise of a programme, it's actual audience figures that directly drive advertising revenue.
Londoner posted:
Brekkie Boy posted:
Jonathan H posted:
Brekkie Boy posted:
if anything the 10.30pm bulletin needs moving back to 11pm - certainly the best slot (and virtually the highest rated!) since the original News at Ten was axed in 1999!
Where's your source for that? I'm not sure that the Nightly News at 11pm was watched more than the current news at 10.30pm.
To be honest it's probably from an article I read before the 10.30pm started - just one of those things I saw and remembered!
I think it might have been the case that news at 11 got a better audience share than the 10.30 does now - but of course a smaller number of viewers in absolute terms.
Indeed, and whilst share is an important (perhaps the most important) factor in judging the success or otherwise of a programme, it's actual audience figures that directly drive advertising revenue.