Make Poverty History ads

These have probably been running in obscure late-night slots for ages, but I caught it for the first time at 8pm after C4 News tonight.

Basically a host of celebs - ranging from Davina McCall and Michael Palin to Bono and Justin Timberlake - in white against a white backdrop clicking their fingers every three seconds - illustrating how a child dies needlessly every three seconds due to poverty.

Very effective ad.

Yeah, I signed up at Make Poverty History.org and got the band. With it, I get e-mails and one today said it would be on all stations at 19.58. It wasn't on BBC One or ITV1 as far as I could see.

it was seen on itv in wales after wildtracks in a car

The advert fully debuted today, as there was a report about it on the ITV News Channel earlier, the ad was also shown on Paramount just before 8pm too, don't know about any more channels.

Apparently it was to be shown on ITV1, Channel 4 and Channel 5 simultaneously, but a time wasn't given, and I didn't see it.