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ITV's six new idents

Split from ITV Rebrand 2013 (April 2013)

This site closed in March 2021 and is now a read-only archive
AG
AxG
Not seen the 'Chip Shop' ident before, used before Gino's Italian Escape
http://www.tv-live.org.uk/wp/media/itv2013/idents/autumn/chipshop4.jpg
Image from TV Live
:-(
A former member
I first spotted it before Emmerdale last Friday, but my file corrupted during copying and the recovery software couldn't retrieve it. Glad to see I wasn't imagining it after all!
SE
Square Eyes Founding member
Looks like some new idents airing tonight.
AG
AxG
The snail from the spring set returns with some friends.
http://www.tv-live.org.uk/wp/media/itv2013/idents/autumn/snailrace4.jpg
Image from TV Live

9 days later

:-(
A former member
Now that the Hula-Hoop ident has been used a few times this week after being shown once back on 31st August, I see that it has been tweaked so that the ITV logo is clearer, rather than blending into the action - something more prevalent with the latest batch.

Version 1 -

http://www.theidentgallery.com/itv/2013/set4/ITV-2013-ID-HULAHOOP-1-6.jpg

Version 2 -

http://www.theidentgallery.com/itv/2013/set4/ITV-2013-ID-HULAHOOP-2-6.jpg

- and that brings it up to (at least) 80 idents since the relaunch.
:-(
A former member
Has this now surpass Carlton 1996 idents? who I believe had at least 60? or even ITV 2002 set which also I think had 60 odd?

14 days later

:-(
A former member
Bonkers for conkers?

http://www.theidentgallery.com/itv/2013/set4/ITV-2013-ID-CONKERS-1-5.jpg

Video here
VM
VMPhil

That screenshot gives me an idea. If they wanted the ITV logo to stand out more, they could just apply a blur effect by the time it fades onto screen. Not that I have a problem with the way logo currently appears, just an idea after seeing that pic.
CR
Critique

That screenshot gives me an idea. If they wanted the ITV logo to stand out more, they could just apply a blur effect by the time it fades onto screen. Not that I have a problem with the way logo currently appears, just an idea after seeing that pic.


The idea is for the logo to blend in though?
VM
VMPhil

That screenshot gives me an idea. If they wanted the ITV logo to stand out more, they could just apply a blur effect by the time it fades onto screen. Not that I have a problem with the way logo currently appears, just an idea after seeing that pic.


The idea is for the logo to blend in though?

I know. Just an idea that I got from that screenshot.
BR
Brekkie
The logo though generally does stand out more in video format than it does in screenshots.
AG
AxG
I have no idea, if it's new or I've just not seen it, but seen an ident of a person going down an enclosed slide.

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