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ITV win horse racing rights from 2017

Ed Chamberlin confirmed as host (January 2016)

:-(
A former member
ITV
Cando posted:
Lucky escape for Channel 4 because no one watches racing outside the Grand National Smile


thats a lie,


Not really. The figures for most of the non grand national races have been in freefall since C4 became the exclusive rights holder.

Good bit of business for ITV


People are watching the racing by other means, on Tables, or on the net or in the shops. But to say no one watches racing is not true. The challenge for ITV is to win back the viewers, and why do many punters dislike Ch4 racing coverage.
DO
dosxuk Yorkshire Look North (Yorkshire)
Cando posted:
Lucky escape for Channel 4 because no one watches racing outside the Grand National Smile


thats a lie,


Not really. The figures for most of the non grand national races have been in freefall since C4 became the exclusive rights holder.

Good bit of business for ITV


It is a lie. Even on a basic level, the Derby, Royal Ascot and Cheltenham Festival continue to bring in large numbers of viewers.

The challenge for ITV is to win back the viewers, and why do many punters dislike Ch4 racing coverage.


They haven't always. Ch4 coverage was consistently more appreciated by punters than the BBC coverage. So Ch4 got rid of that production company and replaced them with key figures from the BBC coverage when they won those rights. I suspect the plan was to try and make the coverage more approachable to the average viewer, which alienated the regular viewers, but ignored the fact that the general public are unlikely to be interested in the 3.25 from Chepstow on a rainy February afternoon so won't be tuning in either.
BR
Brekkie Wales Wales Today
Really hope Highflyer get the last laugh and win the contract for ITV's coverage, though I guess it might remain in house.
Turns out nobody had 2020 vision.
CA
Cando London London
ITV
Cando posted:

thats a lie,


Not really. The figures for most of the non grand national races have been in freefall since C4 became the exclusive rights holder.

Good bit of business for ITV


People are watching the racing by other means, on Tables, or on the net or in the shops. But to say no one watches racing is not true. The challenge for ITV is to win back the viewers, and why do many punters dislike Ch4 racing coverage.

Betting shops are closing down in their dozens. Online viewing is for the hardcore only.
CA
Cando London London

It is a lie. Even on a basic level, the Derby, Royal Ascot and Cheltenham Festival continue to bring in large numbers of viewers.l.

Only they don't. http://community.betfair.com/horse_racing/go/thread/view/94102/30291037/channel-4-racing-ratings-slump-again
:-(
A former member
Cando posted:

Betting shops are closing down in their dozens. Online viewing is for the hardcore only.


Thats because its moving on line,

A good number of shops which are closing were only created in the first place when the rules changed. Ie supply and demand: Before a bookies could open a new shop there had to test the water etc now bookies like paddypowers are just opening everywhere and anywhere mainly for the dam FOBT.

And as its been said why would anyone care about the 3.25 from Chepstow on a rainy February afternoon. The whole thread is about the hardcore viewers only.
DO
dosxuk Yorkshire Look North (Yorkshire)
Cando posted:

It is a lie. Even on a basic level, the Derby, Royal Ascot and Cheltenham Festival continue to bring in large numbers of viewers.l.

Only they don't. http://community.betfair.com/horse_racing/go/thread/view/94102/30291037/channel-4-racing-ratings-slump-again


The Grand National has seen a similar slump. You can't argue that nobody watches the sport apart from one race when that race has the same viewing trends as the rest of the offering.
BR
Brekkie Wales Wales Today
Racing itself has probably had some of it's strongest stories over the last few years with Frankel and AP McCoy especially. As somebody who has long defended C4 I really do think this is the right move for racing - C4 made a mistake in ditching their production company at a time when it had the opportunity to shine and Nick Luck and the like just are not appealing to a wider audience. I'm not a racing fan but would often find myself watching the old C4 Racing team when channel hopping. Now I tend to hop right past.
Turns out nobody had 2020 vision.
RD
rdd Founding member
Likely to be massive consternation among horse racing fans in Ireland if RTE (who have dropped nearly all GB racing coverage bar Aintree and Cheltenham in the past decade or so) don't pick up the slack. (Or unless these rights include Ireland).
CU
Custard56 London
Clare Balding off to itv imminently then, I imagine, following this news.
:-(
A former member
Clare Balding off to itv imminently then, I imagine, following this news.


i think she part of the problem.
BR
Brekkie Wales Wales Today
rdd posted:
Likely to be massive consternation among horse racing fans in Ireland if RTE (who have dropped nearly all GB racing coverage bar Aintree and Cheltenham in the past decade or so) don't pick up the slack. (Or unless these rights include Ireland).

That could be interesting as this is something which would work well on UTV Ireland I'd have thought.
Turns out nobody had 2020 vision.

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