I reckon they should give some of the franchises to radio companies.
GCap (or whatever they are nowadays) could have sum, Heart could have sum. I think ITV's USP is its regionality, and its loss is a *big* mistake.
Channel Three should be the regional channel, channel 4, the independent p.s.b., channel five the higher-brow trashier stuff (perhaps I'm unfair about c. 5.), &c.
Just to test my hypothesis, I wonder how are UTV's and SMG's shareprices? They're more regional in brand.
B. t. w., this is my first post for a while, because I haven't had the Internet for a while. it is good to be back, though, i'll perhaps be a disappointment to sum Hello again.