KE
This website has already appeared (although there isn't a lot there at the moment, and some of the links redirect to gm.tv):
http://www.itv.com/gmtv
I suppose one thing that might come out of it is that gm.tv may be scrapped and the GMTV website integrated on itv.com/gmtv, or GMTV might remain but it could go into the style of the ITV website. I think the GMTV website looks very dated, almost like someone has created it using a Freewebs template or something.
This website has already appeared (although there isn't a lot there at the moment, and some of the links redirect to gm.tv):
http://www.itv.com/gmtv