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ITV to shut down for an hour on August 27th

(June 2016)

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IN
Interceptor
Brekkie posted:
How will they handle the +1 channels? Closing them an hour later defeats the purpose.

In what way? They're closing down for an hour and telling people to go for a run instead of doing whatever they're doing. It doesn't matter if it would be 9:30 or 10:30.

Of course the idea is stupid, and a pretty hollow publicity attempt.
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KE
kernow
E4 did a similar thing for the general election last year to try and get people to vote.

They didn't actually "shut down", but just showed "Darren" in the control room for most of the day, which some people said at the time was more entertaining than their normal programming.
PI
picard
Don't turn them back on.
AE
AlexEdohHD13
davidhorman posted:
Well that's all of us glued to our screens for an hour then, just in case something interesting happens. Well done, ITV Rolling Eyes


Please remember that ITV aren't the only ones who did those sort of publicity stunts... Wink
AN
Andrew Founding member
Brekkie posted:
They've been encouraging people to turn off ITV at 9.30am for years.


TV Forum's transformation into Digital Spy is complete.
PI
picard
Andrew posted:
Brekkie posted:
They've been encouraging people to turn off ITV at 9.30am for years.


TV Forum's transformation into Digital Spy is complete.


It's far more class over here, DS forums are dreadful these days, they are currently having a slanging match in the thread about Jo Cox. I had to come away.
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JF
JetixFann450
Why are they doing this? Its like Nick's Worldwide Day of Play, but at least its only 1 hour! Gosh!
JA
JAS84
tweedledum posted:

That would make sense considering Text Santa will not be returning this year.
Eh? When was that announced?
BR
Brekkie
That would be a surprise considering it rates well enough and finally broke through into the national conciousness last year with the Christmas jumper day.
Last edited by Brekkie on 18 June 2016 10:11am
TW
tweedledum
JAS84 posted:
tweedledum posted:

That would make sense considering Text Santa will not be returning this year.
Eh? When was that announced?
Here: http://www.itv.com/textsanta
AE
AlexEdohHD13
DJGM posted:
Square Eyes posted:

What a pointless gimmick.

People inclined to watch ITV at 9.30am are more likely to pick one of the other hundreds of channels available whilst sat on the couch eating a doughnut than go out and have a run.


Probaly more apt to say . . .

"People inclined to watch ITV at 9.30am are more likely to pick one of the other hundreds of channels available whilst sat on the couch smoking weed and/or drinking extra strong white "cider", than go out and have a run!"


If all the channels shut down at 9.30am at the same for an hour (I doubt they will), then the publicity stunt would be worth it.
BR
Brekkie
It's probably one of their lowest rated hours of the week. If they were really wanting publicity they'd do it Monday, Wednesday or Friday at 7pm.

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