ITV Rebrand 2013

Is that sewing ident before Emmerdale just then a new one? Seemed bright and the music was chirpy, quite nice.

Was it this ident? http://www.theidentgallery.com/player.php?id=ITV-2013-ID-SEAMSTRESSES-1

If so, its not new, but its not used very often, which is a same as its one of the better ones in the set with nice upbeat music.

Today 11 years agao ITV Digital (formerly OnDigital) was placed into administration

Has this been aired before? Even so, a cute ident suitable for Easter:

http://www.theidentgallery.com/itv/2013/ITV-2013-ID-BUNNY-1-6.jpg

Video

Aww.. *ahem* - that's definitely new.

I think that outcutes Pugwash!

Everything outcutes Pugwash.

They'll be doing cats next... appealing to the YouTube generation...

Aww Easter Chicks before Emmerdale.

Easter chicks ident going into Emmerdale - nice touch.

Nice to see some new idents for Easter - I guess the simpleness of them all makes special ones easier to drop in for events and times of year.

Decent announcer on tonight - a rare occurance since the rebrand.

Miss Jim Davis - excellent voice

On one hand it is good that they are using lots of seasonal idents, nodoubt there will be beach/ice cream type stuff going on during the summer.

On the other hand, I think we can all guess what the Christmas idents will be like.