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ITV Rebrand 2013

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RO
rob Founding member
Also, is there a solid reason as to why Border dropped their logo in 1999? (Apologies if this has already been answered, but I didn't notice any explanation about it on previous pages...)


Didn't it have something to do with a change in their transmission area, which the logo represented?
:-(
A former member
Im sure it was said in the "HELP: Identify the correct year for Presentation" thread that it was down to someone at border not understanding the concept behide the logo
AG
AxG
Have ITV increased the brightness of the '+1' on the dog?
JA
JAS84
Not that I've noticed, but it's been brighter than the ITV logo all along.
MK
Mr Kite
On a loosely-related note: the YTV chevron had been slightly redesigned for their new regional idents that debuted in 1999 - but, for some reason, the Hearts ident featured the previous version of the chevron.


Really? Can't say I noticed the difference.
RI
Richard
rob posted:
Also, is there a solid reason as to why Border dropped their logo in 1999? (Apologies if this has already been answered, but I didn't notice any explanation about it on previous pages...)


Didn't it have something to do with a change in their transmission area, which the logo represented?


No - they gained some of Granada's area serveral years earlier and then lost the Isle of Man to them but this was much later, after the move to Gateshead.
NI
Nicky
On a loosely-related note: the YTV chevron had been slightly redesigned for their new regional idents that debuted in 1999 - but, for some reason, the Hearts ident featured the previous version of the chevron.


Really? Can't say I noticed the difference.


Picky it may be, but it always really annoyed me. Laughing As JAS84 rightly pointed out, the newer font is in use on the Hearts ident but the chevron is the 1996 "Channel 3" era one.

http://hub.tv-ark.org.uk/images/itvyorkshire/yorkshire_images/idents/itv1_yorkshire_id2000a.jpg

http://hub.tv-ark.org.uk/images/itvyorkshire/yorkshire_images/idents/ytv_ident_local_2001a.jpg

(Images from TVARK - http://www2.tv-ark.org.uk/itvyorkshire/idents.html)
MW
Mike W
There was rather an appropriate ident at 5am today - a road sweeper cleaning the gutters, just as they would at that time. That it was for The Jeremy Kyle Show just made it for me...

http://www.theidentgallery.com/itv/2013/ITV-2013-ID-ROADSWEEPER-1-5.jpg

Link


Can I just add that was filmed on Gibb Street, Digbeth, Birmingham and I walk past that arch every day on my way to lunch from work...

http://goo.gl/maps/bT5hL
BR
Brekkie
On a loosely-related note: the YTV chevron had been slightly redesigned for their new regional idents that debuted in 1999 - but, for some reason, the Hearts ident featured the previous version of the chevron.


Really? Can't say I noticed the difference.


Picky it may be, but it always really annoyed me. Laughing As JAS84 rightly pointed out, the newer font is in use on the Hearts ident but the chevron is the 1996 "Channel 3" era one.

http://hub.tv-ark.org.uk/images/itvyorkshire/yorkshire_images/idents/itv1_yorkshire_id2000a.jpg

http://hub.tv-ark.org.uk/images/itvyorkshire/yorkshire_images/idents/ytv_ident_local_2001a.jpg

(Images from TVARK - http://www2.tv-ark.org.uk/itvyorkshire/idents.html)


God, that's even worse than people complaining about the change in shape of the BBC "2".

Anyhow, a week or so in and though not spectacular I don't think the new ITV idents can be written off in the same way the 2006 idents were. For what they are and the style they've chosen they do the job pretty well, though it does seem they've already picked their favourites which seem to get more airings than the rest. I guess though if they have made 60 or so as reported it makes sense to hold probably around half of them back and then release them on to screen over the next year or so, ensuring they always have something new in the mix.
SP
Spencer
On a loosely-related note: the YTV chevron had been slightly redesigned for their new regional idents that debuted in 1999 - but, for some reason, the Hearts ident featured the previous version of the chevron.


Really? Can't say I noticed the difference.


Picky it may be, but it always really annoyed me. Laughing As JAS84 rightly pointed out, the newer font is in use on the Hearts ident but the chevron is the 1996 "Channel 3" era one.



From talking to a friend who worked at YTV at the time, the variation was unintentional, and probably just down to a graphic designer who made a bit of a sloppy job of redrawing the chevron for the local version.
MK
Mr Kite
I'm still struggling to tell the difference.
NI
Nicky
God, that's even worse than people complaining about the change in shape of the BBC "2".


The emoticon in my earlier post should have indicated to you that I wasn't complaining about anything. It was a mere observation of something that puzzled me years back. Rolling Eyes

From talking to a friend who worked at YTV at the time, the variation was unintentional, and probably just down to a graphic designer who made a bit of a sloppy job of redrawing the chevron for the local version.


Thanks for that. Pretty odd that they seemed to redraw the logo with every new ident...

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