ITV Rebrand 2013

The new ITV Sport ident is great.

Yes, very impressive in my opinion. Generally the rebrand has been a success in my eyes.

http://i51.photobucket.com/albums/f363/TheAxG/ITVSport3_zps605769d6.pnghttp://i51.photobucket.com/albums/f363/TheAxG/ITVSport1_zpscf3293b3.pnghttp://i51.photobucket.com/albums/f363/TheAxG/ITVSport2_zpsfd976983.png

Can't decide if I liked the ITV Sport bumper or not? Certainly didn't dislike it, but it didn't grab me. Think it will grow on me though.

http://i51.photobucket.com/albums/f363/TheAxG/ITVSport4_zps91c37627.png

Have the graphics always had 'swoosh' sound effects ?

Ooh don't like the score strap in the top left corner!

http://i51.photobucket.com/albums/f363/TheAxG/ITVSport5_zps700c232e.png

ITV seemed to have used the anti shake facility on youtube on this video

Hmm, that scorebar does look a bit, well, cheap. Shame, because the rest of the graphics look really nice.

Good god, that scorebar is hideous.