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ITV Rebrand 2013

Open from 6am Monday (January 2013)

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WH
Whataday Founding member
Chewy posted:
pad posted:
One thing I'm not sure about is the ITV logo on the opening titles of things.

Caught it on This Morning and it looked too slapped on. Maybe it'll grow on me though.


Makes me wonder if they're going to do that with all the ITV Studios produced shows, namely Coronation Street and Emmerdale both of those show's titles will look strange with a itv logo slapped on them.


No more odd than "EastEnders BBC".
BE
Benjamin1
Could soaps and news adopt the full screen black background and white text credits? If this happened everything would be unified.
TO
tomo359
As I thought, still the same boring old black and white credits on This Morning.
I was hoping this rebrand would also bring a new look to credits. I know its just a minor thing to some, but think about it, we are all here discussing idents which are also just a minor thing to many.

Now I could actually understand the black and white credits with the last look as it worked with the style of ECP used, but now that has changed I don't see why the credits still need to be black.
PA
pad
Chewy posted:
pad posted:
One thing I'm not sure about is the ITV logo on the opening titles of things.

Caught it on This Morning and it looked too slapped on. Maybe it'll grow on me though.


Makes me wonder if they're going to do that with all the ITV Studios produced shows, namely Coronation Street and Emmerdale both of those show's titles will look strange with a itv logo slapped on them.

Looks like it, Loose Women had it just now.
CH
Chewy
Chewy posted:
pad posted:
One thing I'm not sure about is the ITV logo on the opening titles of things.

Caught it on This Morning and it looked too slapped on. Maybe it'll grow on me though.


Makes me wonder if they're going to do that with all the ITV Studios produced shows, namely Coronation Street and Emmerdale both of those show's titles will look strange with a itv logo slapped on them.


No more odd than "EastEnders BBC".


True, I like the BBC logo appearing at the start of shows, it's just gonna be weird seeing ITV doing it now, with their soaps.
GM
GMc
ECP on Jeremy Kyle credits. No URL at the bottom anymore.

http://img703.imageshack.us/img703/8844/itvecp1.png

http://img855.imageshack.us/img855/3281/itvecp2.png
C8
Channel 8
Excuse me if this has already been mentioned - just had a quick scan through the last few pages of this thread during my lunchtime.
Regarding the dropping of the regions on the Sky EPG guide to just 'ITV', this has led to the individual regions being dropped off the 'other channels' section on sky apart from ITV Wales and ITV Border. - Just need to make a manual list later to aid in picking them out.
KP
KelpieP0921
I've had a bit of Confirmation that Lookaround name remains at 6 (and I presume late) for Border.

Quote:
Jenny Longden ‏@JenLongdenITV

@CPontheradio @paulbrownleerb it's still called Lookaround.


https://twitter.com/JenLongdenITV/status/290793774316134401
WH
Whataday Founding member
As I thought, still the same boring old black and white credits on This Morning.
I was hoping this rebrand would also bring a new look to credits. I know its just a minor thing to some, but think about it, we are all here discussing idents which are also just a minor thing to many.

Now I could actually understand the black and white credits with the last look as it worked with the style of ECP used, but now that has changed I don't see why the credits still need to be black.


I think this is just the first day and the new ECP will lead to a great deal more flexibility with credits in future
WH
Whataday Founding member
Excuse me if this has already been mentioned - just had a quick scan through the last few pages of this thread during my lunchtime.
Regarding the dropping of the regions on the Sky EPG guide to just 'ITV', this has led to the individual regions being dropped off the 'other channels' section on sky apart from ITV Wales and ITV Border. - Just need to make a manual list later to aid in picking them out.


Could this be because they all have the same name apart from Wales and Border?
FL
flaziola


How did this work on UTV?
WH
Whataday Founding member

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