It's such a shame that the 2012 Christmas idents were only able to be used once, as they were a great set of idents, and far superior to what they've been using since 2013.
The current ITV logo would sit nicely at the end of that ident.
The Dancing On Ice ad is my favourite - although they've shot themselves in the foot slightly by disabling comments on YouTube, which will hinder its chances of going viral due to upsetting the algorithms. I don't quite know why ITV insist on doing that, even on clips which invite viewer debates.
Also, I was going to say it could have done without the generic promo end, to match the fact that it's more than your average promo and then I saw they've actually done a special ending for other formats: