I realise the thread has been split in such a way that Good Afternoon ITV isn't explained. It was an internal presentation previewing ITV 2019, which led to this thread.
Did Piers do his rant on how the old look looks like noodles and the new look looks like something made in microsoft paint?
Can I draw everyone’s attention to “slight tweak” in the original post
You can, but can I draw your attention to the rest of that quote: "slight tweak
to the main ITV identity
", which is the overall ITV brand rather than the channel.
It's the ITV(1) changes that appear to be more notable and excitement worthy.
By the sounds of the term cut out, I’m wondering if they’re getting rid of the sections to the main logo and using the whole shape that the sub channel brands use.
Interesting. Even more interesting as to how UTV will have these adapted, if at all. Will they stick with the current look or will UTV as a name disappear except for the news and idents will have ITV on them. Phase 1 of the eradication of the UTV name?
Interesting. Even more interesting as to how UTV will have these adapted, if at all. Will they stick with the current look or will UTV as a name disappear except for the news and idents will have ITV on them. Phase 1 of the eradication of the UTV name?
*EastEnders drum beats*
If ITV News graphics change too, they can eliminate the UTV name in one go. The news would be rebranded as ITV News Northern Ireland, and the only other programme in need of a rename is UTV Life, I think?
Whilst I loved most of the 2013 rebrand, I've always thought the ITV idents were the weakest element of it.
I think they're really bland and unremarkable, and also particularly for big entertainment shows, too slow and arty.
Perhaps they wanted to shed ITV's trashy image with something a bit more upmarket, but maybe now's the time to reintroduce something a bit more fun and showbiz.
Last time ITV presentation had a refresh they had an announcer cull too. Maybe a few new voices might enter the mix too?!?! Shouty man - Jason Milligan, fast talking Irish man Dave Johnson and patronising ‘talk like I’m speaking to infants’ woman Christine Hewitt could all do with moving on.
CO
Conor98
Yeah, some fresh voices would make a nice change.
Just as long as they are good for everyone's ears.
