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ITV postal votes under investigation by Ofcom

New article from The Times

OS
OboeShoes Anglia (West) Look East (West sub-opt)
Been a while since we've had one of these!

Paywalled article posted below:
Quote:
ITV is involved in another competitions row after admitting that postal entries were not entered into prize draws.

Ofcom has begun an investigation after the broadcaster reported itself to the watchdog following an internal audit. On at least six occasions viewers who submitted entries to ITV contests by post had no chance of winning.

ITV has identified six competitions between 2014 and 2019 in which some postal entries were excluded from the winner selection process. It declined to disclose the number of discarded entries but said yesterday that they represented “a very small proportion” of the total for each contest. It blamed “isolated incidences of unintentional administrative errors” and said it was being transparent with regulators, yet declined to name the competitions that had been compromised.

Source: https://www.thetimes.co.uk/article/itv-faces-new-investigation-by-watchdog-over-viewer-contests-0803ltbgp

'Irregularities' and administrative errors happen, but it can't help but be suspicious that there's problems with the only entry method that doesn't make the company money. At least this doesn't seem to be anywhere near the scale of the original scandal.

Mod edit: edited quote. Please do not include the full article if behind a paywall
Last edited by OboeShoes on 11 August 2020 2:57pm
GO
gottago London London
I've always assumed that ITV and all the other channels that run these sorts of competitions outsource at least the postal entry element to an external company as the address is always in Derby but interesting nothing's mentioned about this in the article.
DM
DeMarkay London London
It’s always Derby DE1 0NQ
BR
Brekkie Wales Wales Today
Or DNQ for short - Does Not Qualify! Wink
Turns out nobody had 2020 vision.
JO
Josh
Isn't that actually a Post Office sorting centre or something along those lines?
Fan of the media industry, from the UK.
DM
DeMarkay London London
Josh posted:
Isn't that actually a Post Office sorting centre or something along those lines?


I had a look on street view and it is
BR
Brekkie Wales Wales Today
I wonder if this could be a tactical gamble by ITV, reporting flaws in it's free entry method to pave the way for removing it.
Turns out nobody had 2020 vision.
GO
gottago London London
I wonder if this could be a tactical gamble by ITV, reporting flaws in it's free entry method to pave the way for removing it.


I think it's just a case of ITV being an honest company and doing their duty. Go through Ofcom monthly reports and there's been loads of occasions of ITV reporting themselves because they've exceeded their ad quota on ITV2 during the day by a minute or other trivial bits they realistically could have gotten away with. The phone scandal was very damaging and they're keen to avoid anything that ever drags their name through the mud like that again.

As they say the number of affected competitions is a third of a percent; nothing's perfect and it's fair to say the system overall generally works and it's unlikely anything will change because of it.
PI
pip2 Meridian (South) South East Today
Quote:
Not good news for ITV at all Shocked


It doesn't sound that bad. A few postcards failed to get digitised and added to the electronic entries, I would have thought it was an inevitability to be honest. It's essentially data entry, which relies on people, and we're prone to mess up every now and again. There's little motive for ITV to deliberately disregard the entries and then report themselves to OfCom.
RE
Rexogamer London London
Surely if they really wanted to stop the postal entries they could just... stop? I highly doubt it's a requirement from Ofcom.
Arqiva, just switch to DVB-T2 already...
MI
m_in_m Anglia (East) Look East
Surely if they really wanted to stop the postal entries they could just... stop? I highly doubt it's a requirement from Ofcom.

I think they do need to retain a free entry route to avoid being classed as a lottery and the regulations surrounding them.
Jeffmister, TVMan and what gave kudos
KE
kernow
Surely if they really wanted to stop the postal entries they could just... stop? I highly doubt it's a requirement from Ofcom.

I think they do need to retain a free entry route to avoid being classed as a lottery and the regulations surrounding them.


Although you could argue that it isn't free, in that you have to pay for the stamp, although as far as ITV are concerned it is free, as they don't make any money from it.

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